Beiersdorf AG
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in mil. unless spec.Company Description
- CEO
- Vincent Warnery
- Full Time Employees
- 22,399
- Sector
- Consumer Defensive
- Industry
- Household & Personal Products
- Address
- Beiersdorfstraße 1-9 Hamburg HA Germany 22529
- IPO Date
- Apr 26, 2010
- Website
- beiersdorf.com
- Similar Companies
- Business
- Beiersdorf AG (Ticker: BDRFY) manufactures and markets a broad portfolio of personal care and consumer health products worldwide. The company produces skin care, beauty care, and baby care items under well-known brands including Nivea, Eucerin, La Prairie, Labello, and Hansaplast/Elastoplast; its offerings encompass moisturizers, anti-aging creams, sunscreens, body lotions, lip care products, wound care solutions, and luxury cosmetics. Beiersdorf operates in over 150 countries, with primary markets in Europe, North America, Asia-Pacific, and Latin America, and maintains production facilities across multiple continents to serve retail, pharmacy, and e-commerce channels. Founded in 1882 and headquartered in Hamburg, Germany, Beiersdorf focuses on dermatological research and innovation within the consumer goods industry, targeting everyday consumers, professionals, and health-conscious individuals through mass-market and premium segments. The company structures its business into two main pillars: Consumer (encompassing skin and beauty care) and Retail (primarily Nivea and affiliated brands), supported by subsidiaries such as Beiersdorf Manufacturing and global distribution networks. In recent developments, Beiersdorf expanded its digital health offerings with the 2024 launch of Nivea Luminous 630, an advanced anti-spot serum backed by clinical trials; it also strengthened its sustainability efforts through a 2025 partnership with recycling initiatives in Europe to enhance circular packaging for Nivea products. The company completed the acquisition of a stake in a Southeast Asian beauty tech firm in early 2025 to bolster e-commerce capabilities in high-growth markets. Additionally, Beiersdorf announced a strategic reorganization in late 2024, optimizing its supply chain amid inflationary pressures while investing €100 million in R&D for microbiome-based skin care innovations.
Company News
Beiersdorf Aktiengesellschaft (BDRFY) Q2 2026 Earnings Call Transcript
Beiersdorf Aktiengesellschaft Q2 Earnings Call Highlights
Beiersdorf says Middle East conflict disrupts Gulf sales, deliveries
Nivea-maker Beiersdorf cuts sales guidance for 2026
Beiersdorf: Cutting The Stock In Half Made It A Cautious 'Buy' (Rating Upgrade)
Beiersdorf Aktiengesellschaft (BDRFY) Q1 2026 Earnings Call Transcript
Is Beiersdorf stock a buy after 44% crash? UBS upgrade offers key signals
Beiersdorf: Taking Advantage Of The Sell-Off To Go Long
Beiersdorf Aktiengesellschaft (BDRFY) Q4 2025 Earnings Call Transcript
Beiersdorf Shares Fall on Sluggish 2026 Outlook
Beiersdorf Aktiengesellschaft (OTCMKTS:BDRFY) Short Interest Up 45,790.9% in January
Beiersdorf Aktiengesellschaft (OTCMKTS:BDRFY) Short Interest Down 51.5% in December
Beiersdorf: Three Catalysts For The Year Ahead
Beiersdorf Aktiengesellschaft (BDRFY) Q3 2025 Earnings Call Transcript
Beiersdorf Aktiengesellschaft (BDRFF) Q2 2025 Earnings Call Transcript
Beiersdorf Sticks to Outlook After Solid Sales Growth
Beiersdorf Aktiengesellschaft (BDRFF) Q4 2024 Earnings Call Transcript
Beiersdorf expects organic growth to slow in 2025
Beiersdorf Aktiengesellschaft (BDRFF) Q3 2024 Earnings Call Transcript
Beiersdorf Aktiengesellschaft (BDRFF) Q2 2024 Earnings Call Transcript