- Sector
- Miscellaneous
- Industry
- Investment trusts
- Address
- Istanbul Turkey
- IPO Date
- Mar 3, 2004
- Business
- Yesil Yatirim Holding AS is a Turkey-based investment holding company engaged in the acquisition, development, management, and financing of enterprises across renewable energy, automotive e-commerce, real estate development, manufacturing, retail, and financial services sectors. Founded in 1998 and headquartered in Istanbul, Turkey, the company operates primarily in the domestic Turkish market while pursuing regional investment opportunities. Through its diversified portfolio of subsidiaries and affiliates, Yesil Yatirim Holding AS organizes its core business operations into distinct segments: Renewable Energy, comprising the development, construction, and operation of geothermal power plants, solar photovoltaic systems, biomass and biogas electricity generation facilities, and wind energy installations; Automotive E-Commerce and Financing, offering online second-hand vehicle marketplace services, direct consumer vehicle sales on installment, automotive financing solutions, and vehicle warranty and inspection services primarily through its Wowwo platform; Real Estate and Construction, involving the development of master-planned residential housing complexes, commercial properties, urban renewal projects, and project management services through affiliates such as Yesil Gayrimenkul Yatirim Ortakligi AS; Footwear and Retail, encompassing the manufacture, wholesale distribution, and retail sales of workwear footwear, safety shoes, military boots, casual leather footwear, and licensed brand footwear; and Corporate Investment and Advisory, providing strategic management, capital allocation, corporate restructuring, and financial advisory services to group entities. In recent developments, Yesil Yatirim Holding AS has undertaken strategic restructuring and capital expansion initiatives to strengthen its balance sheet and accelerate the growth of its primary operational subsidiaries. The company completed capital increase programs to allocate fresh funds toward expanding its renewable energy generation capacities, focusing on high-yield geothermal and solar energy assets under Yesil Global Enerji AS. Concurrently, the holding has expanded the digital platform capabilities and customer credit infrastructure of its Wowwo automotive e-commerce unit, scaling its direct installment sales model and forging strategic financing and insurance partnerships. Furthermore, Yesil Yatirim Holding AS continues to streamline its portfolio through corporate reorganizations, asset revaluations, and strategic alliances in green energy and digital mobility to enhance operational synergies across its real estate, technology, and energy businesses.