1. Mexico Stocks

  2. •

    Consumer services

  3. •

    Hotels/Resorts/Cruise lines
Grupo Hotelero Santa Fe SAB de CV

Grupo Hotelero Santa Fe SAB de CV

4.95
MXN
-0.05
(-1.00%)
0.52EPS
2.99BMarket Cap
2013 Y
2014 Y
2015 Y
2016 Y
2017 Y
2018 Y
2019 Y
2020 Y
2021 Y
2022 Y
2023 Y
2024 Y
2025 Y
TTM
Revenue per Share
2.4
3.25
3.53
3.14
3.24
4.23
4.6
2.14
2.89
4.23
4.15
4.19
4.75
5
Basic EPS, GAAP
0.26
-0.05
0.04
0.41
0.44
0.55
0.37
-0.8
- -
0.26
0.73
0.11
0.28
-0.13
Free Cash Flow per Basic Share
-0.23
-1.47
0.2
-0.95
-4.53
-0.45
0.58
0.03
0.49
0.81
0.87
1.05
0.99
0.99
Dividend per Share
- -
- -
- -
- -
- -
- -
- -
- -
- -
- -
- -
0.11
- -
- -
Book Value per Share
5.27
7.8
7.84
8.38
8.83
9.33
9.72
7.93
7.94
7.58
7.31
7.44
7.68
7.83
Tangible Book Value per Share
5.1
7.63
7.42
8.16
8.15
8.61
8.99
7.36
7.37
7.1
6.67
6.77
7.2
7.35
Basic Weighted Avg Shares
201
222
272
388
488
488
487
499
609
627
712
713
714
714
Sales/Revenue/Turnover
481
722
960
1,221
1,581
2,065
2,238
1,071
1,761
2,652
2,959
2,985
3,395
3,575
Operating Margin (%)
17.94
17.21
22.7
25.03
22.34
22.44
17.37
-20.5
4.39
13.73
14.72
16.07
16.23
18.75
Depreciation Expense
57
80
88
112
144
196
237
236
265
281
307
330
351
340
Net Income, GAAP
51
-11
10
160
216
266
179
-399
- -
162
522
81
200
-95
Effective Tax Rate (%)
3.16
- -
45.63
18.87
32.52
14.86
39.79
- -
- -
42.65
17.29
- -
6.25
7.13
Profit Margin (%)
10.64
-1.46
1.04
13.1
13.66
12.88
8.01
-37.26
-0.01
6.12
17.63
2.71
5.9
-2.65
Working Capital
-31
405
72
1,672
315
27
104
361
355
675
328
13
500
286
LT Debt
646
849
1,023
1,265
2,342
2,740
2,564
2,662
2,976
3,331
2,474
2,636
2,117
2,058
Total Equity
1,478
2,128
2,140
4,145
5,339
5,844
6,032
5,992
5,962
6,857
6,822
6,896
7,153
7,271
Return on Invested Capital (%)
4.73
- -
3.5
5.34
3.38
4.6
2.56
- -
- -
2.01
3.03
- -
2
3.37
Return on Capital (%)
4.19
- -
0.84
4.24
4.43
4.58
3.47
- -
- -
2.04
6.72
- -
2.92
-2.04
Return on Common Equity (%)
3.95
-0.59
0.47
5.14
5.15
6
3.86
-8.34
- -
3.18
9.85
1.54
3.71
-1.74

Capital Structure

MXN

•

in mil. unless spec.
Jun'25
Dec'25
Mar'26
ST Debt
290
281
291
LT Borrowings
2,378
2,117
2,058
LT Finance Leases
- -
- -
- -
Preferred Equity and Hybrid Capital
- -
- -
- -
Shares Outstanding
716
716
716
Market Capitalization
2,657
2,850
2,992

Working Capital

MXN

•

in mil. unless spec.
Jun'25
Dec'25
Mar'26
Total Current Assets
1,603
1,585
1,368
Cash, Cash Equivalents & STI
460
618
603
Accounts Receivable, Net
109
152
176
Inventories
492
413
114
Total Current Liabilities
928
1,086
1,083
Payables & Accruals
- -
- -
- -
ST Debt
290
281
291
Deferred Revenue
- -
- -
- -

Growth Rates

MXN

•

in mil. unless spec.

(avg. rate of change)

10 years
5 years
1 year
Total Equity
15.33%
3.76%
3.72%
Free Cash Flow
130.1%
397.07%
-5.35%
Net Income, GAAP
-11,227.22%
-22,694.22%
147.98%
Sales/Revenue/Turnover
18.48%
28.26%
13.75%
Total Cash Common Dividend
- -
- -
- -

Quarterly Revenue

MXN

•

in mil. unless spec.

Year

Q1
Q2
Q3
Q4
FY
2024
778
660
678
868
2,985
2025
969
809
- -
880
3,395
2026
917
- -
- -
- -
- -

Quarterly Earnings Per Share

MXN

•

in mil. unless spec.

Year

Q1
Q2
Q3
Q4
FY
2024
0.12
-0.04
-0.01
0.04
0.11
2025
0.18
-0.36
- -
-0.09
0.28
2026
0.14
- -
- -
- -
- -

Quarterly Dividends Per Share

MXN

•

in mil. unless spec.

Year

Q1
Q2
Q3
Q4
FY
2024
- -
- -
- -
0.11
0.11
2025
- -
- -
- -
- -
- -
2026
- -
- -
- -
- -
- -

Company Description

Company Profile APIChatGPT
CEO
Francisco Alejandro Zinser Cieslik
Full Time Employees
2,667
Sector
Consumer services
Industry
Hotels/Resorts/Cruise lines
Address
Juan Salvador Agraz No. 65 Mexico City DF Mexico 05348
IPO Date
Sep 12, 2014
Website
gsf-hotels.com
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Business
Grupo Hotelero Santa Fe, S.A.B. de C.V. operates as a holding company focused on the acquisition, development, and management of hotels and beach resorts primarily in Mexico. Its core products and services include the operation of a diverse portfolio of 27 hotels under proprietary brands such as Krystal Grand, Krystal Hotels & Resorts, Krystal Beach, and Krystal Urban, alongside third-party licensed brands including Hilton, Hilton Resorts, Hilton Garden Inn, and Hampton Inn & Suites. Its business segments encompass Urban Services, Resort Services, and Operator and Holding, targeting both leisure and business travelers across multiple geographic markets in Mexico. Founded in 1980 and headquartered in Mexico City, the company emphasizes operational efficiency through multifunctional management, strict cost control, and strategic asset incorporation for long-term growth potential. Recent major developments include a record fourth quarter in 2024 marked by a 20% increase in room revenue and a 24% rise in food and beverage revenue, driven by enhanced occupancy and average daily rates. The company completed 95% of the remodeling of its Krystal Acapulco property with renovations expected to conclude early 2025, contributing to strong domestic market performance. Grupo Hotelero Santa Fe also improved its financial profile by fully dollar-denominating its debt, reducing financing costs, and maintaining a conservative capital expenditure plan targeting 4% of total revenue for 2025. Additionally, the company is expanding its Hilton Puerto Vallarta hotel through the acquisition of adjacent property and renovation of suites to enhance luxury offerings. These strategic investments and operational initiatives underscore its commitment to sustaining growth across both urban and resort hotel segments while bolstering profitability and market positioning in the Mexican hospitality industry.