- CEO
- José Carlos Azcárraga Andrade
- Full Time Employees
- 18,059
- Sector
- Consumer services
- Industry
- Hotels/Resorts/Cruise lines
- Address
- ProlongaciOn Paseo de la Reforma 1015 Mexico City DF Mexico 01210
- IPO Date
- Mar 24, 1992
- Business
- Grupo Posadas, S.A.B. de C.V. (POSADASA.MX) operates as Mexico's leading hotel company, owning, leasing, franchising, managing and marketing more than 200 hotels with over 30,000 rooms across key urban and beach destinations in Mexico and the Dominican Republic; its core offerings span luxury, upscale, midscale and select-service segments through brands including Live Aqua, Grand Fiesta Americana, Curamoria Collection, Fiesta Americana, Funeeq by Fiesta Americana, The Explorean, Fiesta Inn, Gamma and One; vacation ownership and loyalty programs encompass Fiesta Rewards, Live Aqua Residence Club and Fiesta Americana Vacation Club, alongside services such as centralized corporate account management for over 300 clients, hotel administration for third parties and real estate sales of non-core assets. Founded in 1967 and headquartered in Mexico City, the company serves leisure, business and group travelers with a focus on experiential hospitality, wellbeing programs like Esencia Viva and culinary initiatives including Invitta; it maintains subsidiaries such as Inmobiliaria Hotelera Posadas SA de CV and Posadas de Mexico SA de CV. In 2025, Posadas advanced purposeful expansion with 34 hotels and over 4,800 rooms in development representing more than $880 million USD in investments, opened properties including Devossion by Live Aqua Playa del Carmen, Fiesta Americana Riviera Nayarit, One Ciudad Juárez Alameda, Fiesta Inn Mérida Altabrisa and Gamma Mazatlán Centro Histórico, and launched the lifestyle brand Sunvivia by Fiesta Americana set for 2026 debut in Mazatlán; it strengthened digital transformation via alliance with Medallia for real-time guest experience metrics achieving a Net Promoter Score of 64, elevated brand strategies with Kantar-backed studies and earned top Merco 2025 reputation ranking in Mexico's tourism sector alongside Hydro-Sustainable Hotel distinction.