Garment Mantra Lifestyle Ltd. (BSE: GARMNTMNTR) manufactures and retails a diverse portfolio of apparel and lifestyle products, including women's ethnic wear such as kurtis, suits, lehengas, and sarees under its flagship Garment Mantra brand; kids' clothing lines featuring frocks, tops, and ethnic outfits; and men's apparel comprising shirts, kurtas, and formal wear, alongside home textiles like bed sheets, curtains, and cushion covers. The company also offers value-added services including custom stitching, online retail through its e-commerce platform, and wholesale distribution to domestic retailers. Founded in 2017 and headquartered in Surat, India, it primarily serves the Indian retail market with a focus on middle-income consumers seeking affordable fashion, operating manufacturing facilities in Gujarat and a distribution network across major cities in western and northern India.
In recent developments, Garment Mantra Lifestyle Ltd. expanded its production capacity in 2024 through a strategic investment in new automated sewing units at its Surat facility, enabling a 40% increase in output for ethnic wear ahead of the festive season; it also launched a new sub-brand "Mantra Kids" in early 2025, targeting the growing children's apparel segment with sustainable fabrics. The company secured a funding round of INR 25 crore from institutional investors in mid-2024 to fuel e-commerce growth and entered a distribution partnership with major retail chains like Reliance Retail for wider market penetration. These initiatives mark a shift toward digital sales, which now account for 30% of revenue, alongside plans for export trials to the Middle East.