- CEO
- Dheeraj Bansal
- Sector
- Retail trade
- Industry
- Specialty stores
- Address
- Ludhiana India
- IPO Date
- May 12, 2026
- Business
- Recode Studios Limited is an India-based cosmetics and personal care company that designs, manufactures, markets, and retails a comprehensive portfolio of beauty, skincare, and grooming products under the Recode brand. The company operates through two core business divisions: Color Cosmetics and Skincare & Personal Care. Its product portfolio includes face makeup, comprising primers, liquid foundations, concealers, compact powders, setting sprays, highlighters, blushes, and contour kits; eye makeup, encompassing kajals, liquid eyeliners, eyeshadow palettes, mascaras, and eyebrow pencils; lip cosmetics, consisting of liquid matte lipsticks, bullet lipsticks, lip stains, glosses, liners, and hydrating lip balms; skincare and wellness formulations, including facial serums, moisturizers, toners, cleansing balms, sheet masks, and sunscreen lotions; and beauty tools and accessories, including professional makeup brush sets, blending sponges, eyelash curlers, and cosmetic travel organizers. The company distributes its offerings across India through an omnichannel sales framework consisting of its proprietary direct-to-consumer e-commerce portal, leading online beauty marketplaces, exclusive brand outlets, multi-brand beauty retail stores, and modern trade counters. In recent corporate developments, the company converted into a public limited entity and listed its equity shares on the BSE SME platform; expanded its physical retail presence by opening exclusive brand stores and franchise kiosks across Tier-1, Tier-2, and Tier-3 Indian cities; launched specialized clean-ingredient cosmetic and professional-grade artist ranges; and upgraded its regional supply chain logistics and fulfillment network to accelerate order processing across domestic markets. Recode Studios Limited was founded in 2018 and is headquartered in Ludhiana, Punjab, India.