Bourrelier Group SA operates as a diversified holding company primarily engaged in the retail distribution of do-it-yourself (DIY), gardening, and home decoration products; the manufacture of cycling equipment; and hotel operations, with additional investments in entrepreneurial ventures. The company owns 68 retail stores under the Gamma banner (45 locations, including 37 in Belgium and 8 in the Netherlands) offering DIY and decoration products, and the Karwei banner (23 locations in the Netherlands) providing garden, decoration, and furniture items; through its Mavic subsidiary, it produces high-performance cycling wheels, rims, and components; and it manages two hotels, Hotel Lord Byron and Hotel Kapital Opéra, in France. Founded in 1975 by Jean-Claude Bourrelier and headquartered at 5 Rue Jean Monnet, Nogent-sur-Marne, France, Bourrelier Group conducts the majority of its retail sales in Belgium and the Netherlands, with hotel activities and other operations based in France, employing approximately 1,002 people across these segments. Formerly known as Bricorama SA, the family-owned group functions as an investment firm supporting high-potential businesses while reporting consolidated revenue of EUR 300.1 million for 2024, reflecting 1.8% growth over 2023 and stable financial performance amid its focus on organic development without recent major acquisitions or strategic shifts.