Brainbees Solutions Limited
FIRSTCRY.BO
Bombay Stock Exchange179.25
INR
+7.75
- -
ISIN
INE02RE01045
Return %
Stock
S&P500
1Y
-50.55
20.11
3Y
-73.57
72.11
5Y
-73.57
70.65
Capital Structure
FRC
•
in mil. unless spec.Working Capital
FRC
•
in mil. unless spec.Growth Rates
FRC
•
in mil. unless spec.Quarterly Revenue
FRC
•
in mil. unless spec.Quarterly Earnings Per Share
FRC
•
in mil. unless spec.Quarterly Dividends Per Share
FRC
•
in mil. unless spec.Company Description
- CEO
- Supam Maheshwari
- Full Time Employees
- 3,752
- Sector
- Consumer Cyclical
- Industry
- Specialty Retail
- Address
- Rajashree Business Park Pune MA India 411001
- IPO Date
- Aug 13, 2024
- Website
- firstcry.com
- Similar Companies
- Business
- BrainBees Solutions Limited, through its subsidiary FirstCry.com, operates as a leading online retailer and offline omnichannel seller of infant, kid, and maternal products in India and across select international markets. Core activities span e-commerce platforms, direct-to-consumer sales, and marketplace operations; child care, clothing, toys, books, feeding and nursery products; baby and maternity essentials; and related services such as baby registry, parental guidance content, and loyalty programs. The company also engages in private-label product development, product sourcing, logistics partnerships, and customer support services. Main products and services: infant and child apparel and footwear; baby care and hygiene products; maternity wear and accessories; toys, learning materials, and books; feeding bottles, nursing gear, and kitchen accessories; nursery furniture and gear; health and safety products for infants; baby registries and gift services; marketplace and third-party seller integration; private-label brands and product development; fulfillment, logistics, and last-mile delivery services; customer analytics and digital marketing services; parental and child-care content, guidance, and community features. Latest major company changes: strategic partnerships with global and regional brands to expand product assortment and private-label initiatives; acquisitions and investments in logistics, technology, and supply chain optimization; launches of new product lines including private-label brands and expanded categories; expansion of offline presence through store openings and franchise arrangements; organizational restructuring to enhance omni-channel capabilities; rebranding or branding refinements to emphasize the FirstCry ecosystem and broader baby and kids category reach; technology enhancements to improve payment options, return processes, and customer experiences; geographic expansion to new international markets and cross-border e-commerce. Additional context: operates across consumer-focused retail segments, including newborn, baby, and kids categories; targets parents and guardians, gift-givers, and institutions seeking children’s products; geographic operations cover India and select overseas markets, with distribution networks, fulfillment centers, and partner logistics across regions; founded in 2010 and headquartered in Mumbai, India; subsidiaries include platform and logistics entities supporting multi-channel sales; part of BrainBees Solutions Limited, with ongoing strategic initiatives to scale e-commerce platform capabilities and private-label development.