- CEO
- Jan Taube
- Sector
- Technology services
- Industry
- Packaged software
- Address
- Essen Germany
- IPO Date
- Jun 28, 2021
- Business
- Staige One AG is a Germany-based sports technology company that develops artificial intelligence-driven automated camera systems, live-streaming infrastructure, and video coaching software for amateur, grassroots, and semi-professional sports. Founded in 2017 and headquartered in Essen, Germany, the company operates across the digital sports media, software-as-a-service (SaaS), and sports technology sectors. Staige One AG delivers end-to-end automated broadcasting solutions that allow sports clubs, leagues, federations, and municipal venues to broadcast live athletic events and analyze performance without requiring on-site camera operators or production crews. The company's core product and service portfolio includes Staige Camera Systems, which feature proprietary optical hardware and deep-learning computer vision technology for real-time tracking of ball and player movements; Staige.tv, a centralized OTT live-streaming and on-demand video portal providing automated match broadcasting, instant replay generation, and customized league video hubs; Staige Coach, a tactical video analysis, scouting, and performance evaluation software suite that provides coaches and players with event tagging, match clipping, and tactical data; and Digital Monetization and Commercialization Solutions, which offer automated sponsor banner insertion, virtual advertising overlays, pay-per-view access, and subscription revenue-sharing tools for grassroots sports organizations. The company primarily serves sports clubs, athletic associations, school sports programs, and municipal athletic facilities across Germany, Austria, and Switzerland, with ongoing geographic expansion into additional European territories across sports such as soccer, handball, basketball, volleyball, and ice hockey. In recent strategic developments, the company rebranded from AISportsWatch to Staige One AG and established its public listing on German stock exchanges under the ticker symbol SPC. The company has also introduced its next-generation multi-lens 4K smart camera hardware, expanded its proprietary AI tracking algorithms for multi-sport environments, formed new strategic distribution partnerships with regional football associations and sports federations, and transitioned toward a recurring SaaS subscription and advertising revenue model across amateur sports ecosystems.