- CEO
- David Dayan
- Full Time Employees
- 1,078
- Sector
- Retail trade
- Industry
- Internet retail
- Address
- 1, rue des Blés La Plaine Saint-Denis IF France 93212
- IPO Date
- Oct 30, 2015
- Business
- SRP Groupe S.A. (SRP.PA) operates as a European e-commerce group specializing in flash sales and private online sales events, primarily through its flagship platforms Showroomprive.com for fashion and lifestyle products, Beauté Privée for beauty items, The Bradery for premium millennial-targeted sales, and Saldiprivati for fashion events; it also provides B2B services via SRP Services including media advertising, logistics advisory, content creation optimized for e-commerce, marketplace operations for direct retailer sales, and support for brands' CSR initiatives, alongside offerings like women's sport, maternity, workwear, and cocooning apparel under the Collection IRL brand. The company serves approximately 21 million members across categories such as fashion, beauty, home goods, household appliances, decorative products, and travel from around 3,000 partner brands, with net sales primarily from online private sales (98.5%) concentrated in France (77.7%) and extending to international markets including Italy, Spain, Portugal, Belgium, the Netherlands, and Poland. Founded in 2006 and headquartered in Saint-Denis, France, SRP Groupe employs over 1,100 people and achieved a gross merchandise value of nearly 1 billion euros in 2024 with net sales of 650 million euros. Recent developments include an operational reorganization plan announced on November 4, 2025, to align structure with market needs, enhance growth and profitability through pillars like strengthened brand partnerships, a global platform buildout, customer appeal restoration, technological transformation, and a leaner model, potentially impacting headcount without site closures; board changes on December 2, 2025, with appointments of independent directors Rachel Marouani and Albin Jacquemont to support strategic execution; postponement of the general shareholders' meeting to before March 31, 2026; marketplace expansion into Belgium, Portugal, and Spain at end-2024 driving 57.7% GMV growth; and a potential full acquisition of The Bradery valued at 43.6 million euros following its 51% purchase in 2022.