- CEO
- Shui Po Ding
- Full Time Employees
- 8,800
- Sector
- Consumer non-durables
- Industry
- Apparel/Footwear
- Address
- Xiamen Xtep Tower Xiamen FU China 361008
- IPO Date
- Jun 3, 2008
- Business
- Xtep International Holdings Limited (SEHK:1368), founded in 1987 and headquartered in Xiamen, China, designs, develops, manufactures, markets, and sells sports footwear, apparel, and accessories for adults and children, primarily under its core Xtep brand targeting the mass market alongside Saucony and Merrell brands serving professional sports and outdoor segments; it operates through mass market and professional sports divisions with products distributed via over 8,000 stores and online channels across Asia-Pacific, Europe, the Middle East, and Africa. The company maintains advanced manufacturing facilities including 27 design centers and over eight plants with annual capacity exceeding 40 million units, emphasizing running technologies such as the 160X series, XDNA premium line, and eco-friendly apparel; its brand portfolio focuses on running, basketball, athleisure, and outdoor categories with innovations like China's first running research laboratory and biodegradable windbreakers. In 2024, Xtep executed a strategic divestiture of its underperforming subsidiary KP Global Investment Limited—owner of K-Swiss and Palladium brands—to controlling shareholder Ding Shui Po and family for US$151 million, accompanied by convertible bond restructurings including a new HK$500 million issuance to Hillhouse Capital at 3.5% coupon and a special dividend distribution, enabling focus on profitable core brands; the firm also launched next-generation 160X 7 championship running shoes incorporating four advanced technologies, the QING YUN cushioning series, professional running gear, and upgraded its kids' positioning to X Young while posting 2024 revenue growth of 6.5% to RMB13,577 million and record net profit up 20.2% to RMB1,238 million, with professional sports revenue surging 57.2% to RMB1,250 million.