- CEO
- Maurice Lévy
- Full Time Employees
- 2,248
- Sector
- Commercial services
- Industry
- Advertising/Marketing services
- Address
- 204 rond-point du Pont de SEvres Boulogne-Billancourt IF France 92100
- IPO Date
- Jul 7, 2004
- Business
- Solocal Group S.A. (LOCAL.PA) operates as France's leading digital marketing company, providing digital content, advertising solutions, and transactional services that connect consumers with local businesses, primarily targeting very small enterprises, SMEs, chain stores, and local authorities. The company offers a comprehensive suite of products including Connect solutions for managing digital presence, e-reputation, relational and transactional services such as online appointment booking, quote requests, instant messaging, customer review management, email and SMS campaigns; Websites encompassing Essential, Premium, and Privilege ranges with design, SEO/SEA optimization, and dedicated support; Booster digital marketing tools featuring digital advertising, priority ranking on PagesJaunes, Booster Contact, Booster Site, Social, and Local Impact campaigns; and flagship media platforms PagesJaunes for local search and advertising, Mappy for geolocation and travel services, and Ooreka for practical guides and content. Founded in 1896 and headquartered in Boulogne-Billancourt, France, Solocal maintains nationwide commercial coverage in France with operations extending to Spain, Austria, and the United Kingdom, leveraging high-visibility media, geolocalized data, scalable platforms, and partnerships with Big Tech firms including Google, Apple, Facebook, Amazon, and Microsoft/Bing. In 2024, the company completed a major financial restructuring that reduced gross debt from €253 million to €44 million, achieved through equity contributions totaling €43 million including €18 million with preferential subscription rights and €25 million reserved for Ycor, partial repayments of revolving credit facilities and loans, and a contribution in kind of Regicom Webformance SAS shares, resulting in negative net debt of €27 million and strengthened cash position of €70.9 million; it also integrated Regicom, launched new Website and Connect ranges in 2025, enriched Priority Ranking offerings, capitalized on Ycor's AI for faster site production and content generation, transformed sales structures with field/telesales complementarity and incentive compensation, renegotiated the Citylights lease for €1 million monthly savings from 2025, and advanced plans to convert to a European Company (SE) to facilitate EU expansion while approving board expansions with independent directors.