- CEO
- Jarek Särgava
- Full Time Employees
- 1,639
- Sector
- Consumer non-durables
- Industry
- Apparel/Footwear
- Address
- Tulika 17 Tallinn HA Estonia 10613
- IPO Date
- May 20, 1997
- Business
- AS Silvano Fashion Group engages in the design, manufacturing, wholesale, franchising, and retail of ladies' lingerie, beachwear, and underwear through its subsidiaries. The company develops and markets six principal brands: Milavitsa, Lauma Lingerie, Alisee, Aveline, and Laumelle for women; and Hidalgo for men. Products are distributed via wholesale channels, franchised stores, and company-operated retail outlets including Milavitsa and Lauma Lingerie stores, serving key markets in Russia, Belarus, Ukraine, the Baltic states, Kazakhstan, Moldova, and 23 countries overall.
Founded in 1944 and registered in 1996, AS Silvano Fashion Group maintains headquarters at Tulika 15/17, 10613 Tallinn, Estonia, with primary manufacturing facilities at the Milavitsa factory in Minsk, Belarus, and the Lauma Lingerie factory in Liepaja, Latvia. The group employs over 2,000 people across five countries and operates 680 branded stores in total, including 134 directly managed as of September 2025. It lists on Nasdaq Tallinn since 1997 and Warsaw Stock Exchange.
In recent developments, the company expanded its directly operated retail network to 134 stores from 124 at year-end 2024, alongside continued franchising growth to 536 Milavitsa and 22 Lauma Lingerie outlets. Investments in property, plant, and equipment totaled 562 thousand euros in the first nine months of 2025, focused on store openings, renovations, and production enhancements. The group maintains a 25% stake in associate LLC Trade House Milavitsa Novosibirsk via subsidiary CJSC Milavitsa, and jointly owns Metropolitan Trade Company Milavitsa LLC 50-50 with SIA Silvano Fashion.