Sega Sammy Holdings Inc.
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in mil. unless spec.Company Description
- CEO
- Haruki Satomi
- Full Time Employees
- 9,237
- Sector
- Technology services
- Industry
- Packaged software
- Address
- Sumitomo Fudosan Osaki Garden Tower Tokyo TY Japan 141-0033
- IPO Date
- Oct 1, 2004
- Website
- segasammy.co.jp
- Similar Companies
- Business
- Sega Sammy Holdings Inc. (6460.T) is a Japanese multinational holding company primarily engaged in the development, manufacturing, and distribution of entertainment products including video games, pachinko and pachislot machines, and toys. The company operates through key segments encompassing entertainment contents, pachislot and pachinko machines, and hotels and resorts; its core offerings include popular video game franchises such as Sonic the Hedgehog, Yakuza/Like a Dragon, and Persona under Sega; pachinko and pachislot machines produced by Sammy; and animation, merchandising, and mobile games. Sega Sammy conducts global operations across Asia, North America, Europe, and other regions, targeting consumers in the gaming, gambling, and leisure industries, with headquarters in Tokyo, Japan, founded in 2004 through the merger of Sega and Sammy. Recent major developments include strategic investments in blockchain and Web3 gaming initiatives, such as the 2024 launch of the AURA blockchain platform by Sega to enhance digital asset integration in titles like Sonic; a partnership with Microsoft for game distribution expansions announced in late 2024; and ongoing business realignments in 2025, including divestitures of non-core assets to focus on high-growth IP exploitation amid President Trump's reelection influencing global trade dynamics. The company also completed a significant funding round for its subsidiary Rovio Entertainment (acquired in 2023) to bolster mobile gaming, alongside new product launches like enhanced pachislot models compliant with Japan's updated gaming regulations. These changes reflect Sega Sammy's shift toward digital transformation and international expansion, with no recent name changes or major reorganizations reported.
Company News
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Sega Sammy Holdings Inc. (SGAMY) Q1 2026 Earnings Call Transcript
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Sega Sammy: Infinite Wealth Could Drive A Q4 Beat Against The New Forecasts
Sega Layoffs 2024: What to Know About the Latest Sega Job Cuts
Rovio Entertainment Corp.: Sega Europe Limited has gained title to the minority shares in Rovio Entertainment Corporation, and the Rovio shares will be delisted from Nasdaq Helsinki
Rovio Entertainment Corp.: Rovio applies for the delisting of its shares from Nasdaq Helsinki
Sega Sammy: Pachinko Optimism, But Gaming IPs Are Solid Beyond Sonic
GAN stock soars on takeover deal with Sega Sammy
Rovio Entertainment Corp.: Preliminary result of the subsequent offer period of Sega Europe Limited's recommended cash offer for all the shares and options in Rovio Entertainment Corporation
Angry Birds maker Rovio's shareholders accept Sega's bid
Rovio Entertainment Corp.: Preliminary result of Sega Europe Limited's recommended cash offer for all the shares and options in Rovio Entertainment Corporation
Rovio Entertainment Corp.: Sega Europe Limited has received all necessary regulatory approvals for its recommended cash offer for all the shares and options in Rovio Entertainment Corporation
Sega Sammy: Obscure But Firing On All Cylinders
Why SEGA Is Buying Rovio Entertainment For €706 Million