Star Shine Holdings Group Limited, founded in 2002 and headquartered in Putian, People's Republic of China, operates primarily in the manufacturing and supply chain sectors across Mainland China and Hong Kong. The company’s core products and services include the manufacturing of lace used in branded lingerie, provision of dyeing services for lace and swimwear fabrics, and the design, research and development, sourcing, merchandising, quality control, and sales of casual and sports footwear. It manages two main business segments: Lace and Dyeing, which consolidates its manufacturing of lace and dyeing services, and Footwear, which handles its footwear-related activities. Star Shine collaborates with various renowned brands and leverages extensive supply chain resources to optimize product distribution and sales strategies. Recent major developments include its strategic expansion into the intellectual property sector through partnerships such as a themed exhibition based on the Japanese animation "One Piece" in China and a sub-license agreement to operate the Paris Saint-Germain Academy in Hong Kong and Macau, expanding its footprint in youth sports initiatives. The company has also launched the CR7 LIFE Museum in Hong Kong in 2025, supporting its brand investment and event management efforts. In 2023, the company rebranded from Deyun Holding Ltd. to Star Shine Holdings Group Limited and in early 2025, it changed its principal place of business in Hong Kong to North Point, strengthening its regional operational base. Despite reporting increased losses due to external pressures in 2025, these strategic alliances and new ventures have bolstered market interest and positioned the company for diversified growth in sports, cultural events, and product innovation sectors beyond its traditional manufacturing base. Star Shine Holdings Group is a subsidiary of Glorious Way Investments Limited and continues to focus on expanding its brand cooperation, product lines, and cross-border marketing activities within the Greater China region and internationally.