Lesi Group Limited

Lesi Group Limited

HHKEX:2540
0.78
HKD
+0.00
(-0.64%)
815.00MMarket Cap
2020 Y
2021 Y
2022 Y
2023 Y
2024 Y
2025 Y
TTM
Revenue per Share
0.76
0.94
0.99
1.26
1.43
3.1
- -
Basic EPS, GAAP
0.1
0.11
0.13
0.13
0.15
0.08
- -
Free Cash Flow per Basic Share
-0.03
0.09
0.03
- -
-0.03
-0.6
- -
Dividend per Share
- -
- -
- -
- -
- -
- -
- -
Book Value per Share
0.47
0.59
0.72
0.85
1.22
1.3
1.22
Tangible Book Value per Share
0.47
0.59
0.72
0.85
1.22
1.3
1.22
Basic Weighted Avg Shares
500
500
500
500
477
500
477
Sales/Revenue/Turnover
378
470
493
628
682
1,549
- -
Operating Margin (%)
14.87
15.03
15.54
11.8
10.76
3.05
- -
Depreciation Expense
2
2
2
2
3
7
- -
Net Income, GAAP
50
57
67
65
72
40
- -
Effective Tax Rate (%)
3.68
3.66
3.81
3.67
3.05
1.79
- -
Profit Margin (%)
13.18
12.23
13.66
10.39
10.64
2.56
- -
Working Capital
235
291
359
425
608
641
608
LT Debt
- -
2
1
- -
1
24
1
Total Equity
236
294
362
426
612
649
612
Return on Invested Capital (%)
- -
18.71
18.2
14.8
12.88
6.04
- -
Return on Capital (%)
- -
19.5
18.45
15.14
13.11
6.23
- -
Return on Common Equity (%)
- -
21.71
20.58
16.63
14
6.29
- -

Capital Structure

CNY

•

in mil. unless spec.
Dec'23
Jun'24
Dec'24
ST Debt
58
58
39
LT Borrowings
- -
- -
- -
LT Finance Leases
- -
2
1
Preferred Equity and Hybrid Capital
- -
- -
- -
Shares Outstanding
500
500
500
Market Capitalization
- -
1,084
766

Working Capital

CNY

•

in mil. unless spec.
Dec'23
Jun'24
Dec'24
Total Current Assets
584
808
811
Cash, Cash Equivalents & STI
77
94
149
Accounts Receivable, Net
155
356
452
Inventories
- -
- -
- -
Total Current Liabilities
159
244
202
Payables & Accruals
- -
- -
- -
ST Debt
58
58
39
Deferred Revenue
- -
- -
- -

Growth Rates

CNY

•

in mil. unless spec.

(avg. rate of change)

10 years
5 years
1 year
Total Equity
- -
23.02%
6.06%
Free Cash Flow
- -
-2,561.55%
1,967.21%
Net Income, GAAP
- -
-0.93%
-45.27%
Sales/Revenue/Turnover
- -
38.51%
127.29%
Total Cash Common Dividend
- -
- -
- -

Semi-annual Revenue

CNY

•

in mil. unless spec.

Year

H1
H2
FY
2023
- -
- -
628
2024
- -
- -
682
2025
- -
- -
1,549

Semi-annual Earnings Per Share

CNY

•

in mil. unless spec.

Year

H1
H2
FY
2023
- -
- -
0.13
2024
- -
- -
0.15
2025
- -
- -
0.08

Semi-annual Dividends Per Share

CNY

•

in mil. unless spec.

Year

H1
H2
FY
2023
- -
- -
- -
2024
- -
- -
- -
2025
- -
- -
- -

Company Description

CEO
Can Liang Yu
Full Time Employees
281
Sector
Commercial services
Industry
Advertising/Marketing services
Address
8/F, Block D, Xingdi Center Beijing BE China
IPO Date
Mar 8, 2024
Business
Lesi Group Limited Lesi Group Limited (2540.HK) is an investment holding company principally engaged in providing mobile advertising solutions and advertisement distribution services in the People's Republic of China. The company offers comprehensive mobile advertising solutions, including mobile marketing planning; traffic acquisition; production of ad creatives such as still images, texts and short videos; ad placements; ad optimization; ad campaign management; and ad distribution on media platforms operated by media partners, which encompass search engine platforms, short video platforms, social media platforms, news and information content platforms, mobile browsers and app stores. It also provides standalone advertisement distribution services through acquisition of advertising space from media publishers and agents for resale to customers via arbitrage. Customers span technology and internet services, financial services, gaming and e-commerce industries; as of mid-2025, the company maintains relationships with four prominent PRC technology media publishers enabling direct distribution on 17 platforms and serves approximately 188 clients annually. Founded in 2015 and headquartered at 9/F, Block D, Xingdi Center in Beijing, the company operates as a subsidiary of Ka Lok Holdings Limited and was formerly known as Lesi Technology Holdings Limited. Lesi Group listed on the Hong Kong Stock Exchange Main Board on March 8, 2024, raising net proceeds of approximately RMB78.7 million to expand mobile advertising business, short video production capacities, self-developed platform functions, business collaborations or mergers and general working capital. In 2025, it entered new lease agreements adding RMB33.4 million to right-of-use assets for office premises and staff quarters, relocated to expanded facilities in Beijing's Xingdi Center, signed guarantee contracts in July with media platform suppliers to secure advertising space payments, and explored collaborations with cross-border e-commerce media platforms to enhance technological capabilities and overseas market ad content creation.