- CEO
- Heng Guan
- Full Time Employees
- 159
- Sector
- Commercial services
- Industry
- Miscellaneous commercial services
- Address
- Building F5 Shenzhen GD China
- IPO Date
- Jan 7, 2016
- Business
- Yinsheng Digifavor Company Limited Yinsheng Digifavor Company Limited (3773:HK) is an investment holding company principally engaged in providing mobile top-up services and digital marketing solutions to mobile subscribers and clients in the People's Republic of China. The company offers mobile charges and mobile data usage top-up services through its 007ka Top-up Platform, which processes top-up requests from users via electronic banking systems, third-party online platforms, its websites, and WeChat public accounts; digital marketing services encompassing commission and service income from marketing campaigns, one-stop live streaming, e-commerce live streaming, sourcing and delivery of virtual products, value-added services, and equity-related digital products; as well as technical development, operational services, and sale of consultation packages. It operates primarily through two segments—top-up services and digital marketing services—with all revenue derived from PRC customers and non-current assets located in the PRC; founded in 2006 and headquartered at 13/F, Building C2, Nanshan iPark, No. 1001 Xueyuan Boulevard, Nanshan District, Shenzhen, PRC. In 2024, the company reported revenue growth of 41.3% to RMB128.6 million, driven by a significant expansion in digital marketing services revenue to RMB24.1 million (18.7% of total), fueled by deepened partnerships with major state-owned banks such as Bank of China Limited, Industrial and Commercial Bank of China Limited, China Construction Bank Corporation, and Postal Savings Bank of China Co., Ltd., as well as renowned internet brands including QQ Music and Alipay; strengthened collaborations with lifestyle platforms like WeChat Pay and Alipay for instant cash reductions, card coupons, and credit marketing; and successful bids by subsidiary Shenzhen NNK for multiple digital marketing and equity projects. The company fully paid RMB5.1 million in capital for its joint venture, Shenzhen Yinsheng Huitang Technology Co., Ltd., established via a December 2023 agreement; reorganized its reporting structure to emphasize top-up and digital marketing segments; and changed its name from NNK Group Limited in July 2023 while advancing strategic ties with partners like Guangdong Communication Industry Association, Shenzhen Commodity Exchange Market Federation, and Tencent Zhiying for vertical expansions in well-being, health, banking, insurance, and digital cultural tourism.