PT Paninvest Tbk engages primarily in tourism and diversified financial services in Indonesia, operating through segments including life insurance and business consulting services; banking and multi-finance; trade and services; and tourism. The company offers Sharia banking products and services; financing and mutual funds; death, whole life, annuity, endowment, endowment combine, universal life, unit-linked, personal accident, and health insurance products; business consulting, management, and general administration services; trading and services; and management consulting in archives. Founded in 1973 as PT Pan Union Insurance Ltd and headquartered at Panin Bank Pusat, 8th Floor, Jl. Jend. Sudirman Kav.1, Jakarta, Indonesia, it conducted an IPO in 1983, changed its name to PT Panin Insurance in 1992 and to PT Paninvest Tbk in May 2014, and transferred its entire insurance portfolio to a subsidiary that year while shifting business activities to tourism; as part of the Panin Group, it maintains operations focused on Indonesia's financial services market including banking, life insurance, general insurance, financing, and securities.