- Business
- Jamba, Inc. (JMBA) operates as a leading franchisor and operator of quick-service restaurants specializing in healthy lifestyle beverages and food through the Jamba brand; the company owns, operates, and franchises locations offering whole fruit smoothies, fresh-squeezed juices, blended bowls, energy bowls, cold-pressed shots, boosts, snacks including fruit-flavored gummies and baked goods, meal replacements, wraps, sandwiches, flatbreads, hot oatmeal, blended coffees, and iced beverages, as well as consumer packaged goods such as ready-to-drink mixes, at-home smoothie kits, and drink mix sticks in flavors like Razzamatazz, Mango-a-Go-Go, and Strawberries Wild. Jamba serves active lifestyle consumers through over 800 locations worldwide, with primary operations in the United States and international franchised stores; it licenses its brand for retail channels including grocery stores, warehouse clubs, convenience stores, and online platforms like Amazon, while partnering with services such as Revive Superfoods for ready-to-blend smoothie deliveries. Founded in 1990 and originally headquartered in California before relocating to Frisco, Texas in 2016, Jamba now bases its operations in Atlanta, Georgia as a subsidiary of Focus Brands (part of GoTo Foods) following Focus Brands' $200 million acquisition in 2018, which transitioned it to private ownership while maintaining independent brand operations. Recent developments include expansions in retail packaged goods with new product launches such as Jamba Singles To Go! drink mixes and smoothie kits rolled out in partnership with major retailers in 2025, alongside collaborations like Jamba x Revive Superfoods for subscription smoothie boxes and ongoing international growth with new store openings. Jamba continues to innovate its menu with premium customizations including peanut butter drizzles, coconut whip, and Nutella add-ons, while enhancing franchise support through prototypes like the Hello Sunshine store design to drive multichannel growth.