- CEO
- Gyung-Hee Won
- Full Time Employees
- 264
- Sector
- Distribution services
- Industry
- Wholesale distributors
- Address
- Haein Building Seoul SL South Korea 06783
- IPO Date
- Sep 20, 1988
- Business
- Haein Corporation specializes in the energy and power industries and construction equipment sectors. The company manufactures and supplies a broad range of products including Caterpillar electric and marine engines and generators; Caterpillar construction equipment such as excavators, wheel loaders, track-type tractors, and paving equipment; logistics equipment from Caterpillar and Jungheinrich; forestry, construction, and agricultural equipment from Vermeer; and off-the-road tires branded BKT. It also operates rental and used equipment businesses alongside its new and renewable energy business, offering eco-friendly products designed to meet increasingly stringent global environmental regulations related to exhaust emissions and noise pollution. Additionally, Haein provides industrial and logistics equipment including crushers and screens, electric reach trucks, lift trucks, order pickers, pallet trucks, trailers, and warehouse storage systems, supported by parts and maintenance services. Its product offerings extend to off-road, agricultural, industrial, lawn and garden, and ATV tires.
Founded in 1960 and headquartered in Seoul, South Korea, Haein Corporation maintains a nationwide network of branches, dealers, and agents, serving mainly South Korea with some international operations. The company underwent its most recent major change by rebranding from Haein Heavy Equipment Corporation to Haein Corporation in May 1986. Recently, it has focused on expanding its renewable energy segment and eco-friendly product lines. In the advanced technology arena, "Haein" has also become the name of a significant AI supercomputing cluster developed through partnerships involving SK Telecom and Penguin Solutions, designed to empower Korea’s AI innovation landscape, though this is a distinct initiative from the corporation’s core construction and energy equipment business. Financially, Haein reported steady sales from equipment manufacturing and rental with strategic efforts to comply with global environmental standards and diversify into renewable energy and used equipment sales.