- CEO
- Ban-Seok Lee
- Full Time Employees
- 54
- Sector
- Commercial services
- Industry
- Advertising/Marketing services
- Address
- Miseong Building Seoul SL South Korea 06061
- IPO Date
- Nov 14, 1989
- Business
- Galaxia SM, Inc. provides sports marketing, management, and entertainment-related services primarily in South Korea and internationally. The company operates through Premium Fitness and Sports Service segments; distributes fitness equipment of the Technogym brand; offers sports management, player management, disabled sports support, leisure facilities including golf driving ranges, fitness centers, and saunas, as well as advertising services; engages in sports marketing projects encompassing competitions, sponsorships, merchandising, and international conferences; holds TV broadcasting rights for events such as Major League Baseball (MLB), Asian Football Confederation (AFC), Ultimate Fighting Championship (UFC), International Association of Athletics Federations (IAAF), and Korean Ladies Professional Golf Association (KLPGA) across cable television, internet television, and digital media; and provides content creation, digital marketing, event management, and production. Founded in 1975 and headquartered at 311 Hakdong-ro, Gangnam-gu, Seoul, South Korea, it maintains affiliations with entities like SM Entertainment and Hyosung Group, targeting sports organizations, brands, broadcasters, and leisure consumers. In recent developments, the company, formerly known as IB Worldwide, rebranded following a 2015 strategic alliance and cross-investment with SM Entertainment to pioneer sports-entertainment fusion; sold its SM Entertainment stake to HYBE in 2023 for approximately 28 billion won, realizing significant gains; and continues operations under CEO Woo-Taek Shim with 51 employees focused on integrated sports content and global partnerships.