- CEO
- Sung-Jun Choi
- Full Time Employees
- 153
- Sector
- Commercial services
- Industry
- Advertising/Marketing services
- Address
- 10, Gukjegeumyung-ro Seoul SL South Korea 07326
- IPO Date
- Aug 1, 2003
- Business
- YG Plus, Inc. (037270.KS) operates as an entertainment infrastructure and intellectual property (IP) specialist, focusing on music production, distribution, merchandising, and related content services. The company produces and distributes music, merchandise (MD), and other content through platforms including NAVER VIBE for music streaming and personalized recommendations; VIBE for music production, investment, and distribution; MIXTAPE., a next-generation global digital music distribution platform for independent artists; YG SELECT, an official music and merchandise store; Weverse Shop for official commerce; and offline channels, while also managing Forest Factory for entertainment-specialized printing, OOH advertising platforms such as Hongdae H-CUBE and COEX Media Tower, and financial investment activities.
Founded in 1996 and headquartered at Three IFC, 19th Floor, 10 Gukjegeumyung-ro, Yeongdeungpo-gu, Seoul, South Korea, YG Plus, Inc. serves over 600 domestic and global partner labels including YG Entertainment, HYBE, THEBLACKLABEL, and VLAST, targeting K-pop fans, artists, and the broader music ecosystem across physical and digital markets worldwide.
In recent developments, the company established the joint music label 'UNCORE' with SLL in December 2024; launched the K-POP fan merchandise store 'Buffz!' and opened 'the SameE' retail space in Myeong-dong in 2024; achieved Spotify Preferred Provider Program Gold Tier status and expanded mixtape. services with over 80,000 distributed tracks, partnerships for Netflix Korea OSTs, and China entry via Douyin in 2025; surpassed KRW 100 billion in music label investment commitments by 2024; and relocated its logistics center while enhancing fulfillment for music IP in 2024.
HYBE divested its direct 7.67% stake in September 2025 for optimization, though ongoing partnerships persist via Weverse Company for album and digital distribution of HYBE and YG artists. YG Plus, Inc. was formerly known as Phoenix Holdings Inc. prior to its acquisition by YG Entertainment in 2014 and subsequent rebranding, with a strategic shift to music business emphasized since 2019.