Samsung Publishing Co., Ltd (068290.KS) engages in the publishing business in South Korea, primarily offering children's educational and entertainment books including workbooks and art books; sticker books and sound books; pop-up books and play books; life and awareness books; as well as masterpiece, original, and creative books; it also provides stationery products, toys and games, tableware, safety and sanitation items, bath and water products, sports and outdoor gear, and fashion accessories under the My Little Tiger brand. The company further operates highway rest areas, conducts leasing business activities, and produces and distributes animation content. Founded in 1951 and headquartered at 94 Myeongdal-ro, Seocho-gu, Seoul, South Korea, Samsung Publishing employs 168 people and targets infants, preschoolers, primary school students, and families with its products distributed domestically. Recent developments include the launch of new My Little Tiger items such as the Bebe Pin talking pen for Korean, English, and songs; a 200-sound pad for interactive learning; a sound clock for time-telling practice; Tiger Brain Games like the rabbit number scale; the Tiger Dough Table in new colors; and Hug Care attachment dolls including the Worms line, alongside ongoing promotions for sensory toys like sand play sets and energy trampolines.[image from website] The company maintains steady operations without reported major acquisitions, funding rounds, or strategic shifts in the last 1-2 years, focusing instead on expanding its educational toy and book portfolio through brand-specific innovations.