- CEO
- Seok-Geun Lee
- Full Time Employees
- 230
- Sector
- Producer manufacturing
- Industry
- Auto parts: OEM
- Address
- Wanju-gun South Korea
- IPO Date
- Dec 7, 2018
- Business
- DH AUTOLEAD Co.,Ltd. is a South Korea-based automotive parts manufacturer primarily engaged in the research, development, production, and distribution of automotive steering wheel assemblies and related interior control modules. The company operates as a Tier-1 supplier to major original equipment manufacturers, including Hyundai Motor Company, Kia Corporation, Genesis, and Gwangju Global Motors.
The company specializes in an extensive lineup of vehicle steering components and interior solutions. Its core product portfolio comprises polyurethane steering wheels; genuine leather-wrapped steering wheels; premium wood and synthetic material-finish steering wheels; heated steering wheels; smart steering wheel systems integrated with hands-off detection sensors, capacitive touch controls, vibration actuators, and multifunction switches; magnesium die-cast structural cores and frames; polyurethane foam moldings; and internal steering wiring harnesses. These components cater to conventional internal combustion engine automobiles, hybrid vehicles, commercial vehicles, and dedicated electric vehicles across domestic and international markets.
In recent developments, South Korean industrial group DH Global acquired a controlling 48.05% stake in the company from the former Dayou Winia Group in late 2023, becoming its majority parent shareholder to stabilize operations and expand its automotive sector footprint. Following this acquisition, the entity officially changed its corporate name from Dayou AP Co., Ltd. to DH AUTOLEAD Co., Ltd. in January 2024. Under DH Global ownership, the company is actively executing strategic expansions into electric vehicle components and next-generation mobility technologies, collaborating with automotive electronics affiliate DH Autoware to integrate advanced driver-assistance system sensing technologies and smart cockpit interfaces into future steering systems.
DH AUTOLEAD Co.,Ltd. maintains domestic manufacturing facilities and research centers in Wanju-gun and Gwangju, South Korea, alongside overseas manufacturing and distribution subsidiaries in Mexico, Slovakia, and China to support regional automaker assembly plants in North America, Europe, and Asia. Founded in 2001, DH AUTOLEAD Co.,Ltd. is headquartered in Wanju-gun, Jeollabuk-do, South Korea, and is publicly traded on the KOSDAQ under the ticker 290120.