MOBIRIX Corp.
KKRX:3480303,730.00
KRW
-125.00
(-3.24%)
ISIN
KR7348030008
Return %
Stock
S&P 500
1Y
-4.85
14.39
3Y
-48.69
81.42
5Y
-80.26
68.62
Capital Structure
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in mil. unless spec.Growth Rates
KRW
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in mil. unless spec.Quarterly Revenue
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in mil. unless spec.Quarterly Earnings Per Share
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KRW
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in mil. unless spec.Company Description
- Sector
- Technology services
- Industry
- Packaged software
- Address
- Seoul South Korea
- IPO Date
- Jan 28, 2021
- Website
- mobirix.com
- Similar Companies
- Business
- MOBIRIX Corp. is a South Korea-based digital entertainment company engaged in the development, global publishing, and live operation of mobile games across international application markets. Founded in 2004 and headquartered in Seoul, South Korea, the company trades on the KOSDAQ under ticker 348030. MOBIRIX Corp. operates a comprehensive mobile gaming ecosystem that caters to global smartphone users through distribution on major app marketplaces, including Google Play and the Apple App Store. The company offers an extensive portfolio of over 200 active mobile gaming titles spanning multiple genres, service models, and monetization architectures. Its core products and service offerings comprise: casual and hyper-casual puzzle games, including Bricks Breaker Quest, Fishing Hook, Fishing Hook 2, World Football King, and licensed retro arcade adaptations such as the Strikers 1945 and Gunbird mobile series; mid-core idle role-playing games (RPGs) and character-growth action titles, including Blade Idle, Dungeon Knight 3D Idle RPG, Super Arrow Idle, Raising Guan Yu, Martial Arts Girl Idle, and Devil Hunter Idle; strategy and tower defense titles designed for single-player and competitive multiplayer formats; and global publishing and game monetization services, encompassing proprietary cross-promotion networks, in-app purchase (IAP) transaction management, and programmatic in-game advertising mediation platforms. In recent strategic developments, MOBIRIX Corp. has executed a focused operational shift from ad-reliant hyper-casual titles toward a hybrid monetization model anchored by high-average-revenue-per-user (ARPU) mid-core idle RPGs, substantially raising its proportion of in-app purchase revenue. The company has broadened its global publishing partnerships and strategic alliances with independent game development studios to secure worldwide distribution rights for newly developed RPG titles. Through its venture and strategic investment subsidiary, Mobirix Partners, the company deploys capital to incubate promising external developers and secure a robust future game publishing pipeline. Additionally, MOBIRIX Corp. has expanded its localized live-service operations, marketing reach, and multi-language support across high-growth international markets, with targeted expansion across Southeast Asia, North America, Japan, and Greater China.