- CEO
- Chiu Wan Fong
- Full Time Employees
- 1,418
- Sector
- Process industries
- Industry
- Chemicals: specialty
- Address
- No.6, Jalan Dewani 1 Johor Bahru Malaysia 81100
- IPO Date
- Feb 28, 1991
- Business
- ATA IMS Berhad, now renamed WaveFront Berhad as of June 2025, is a Malaysia-based electronics manufacturing services (EMS) provider with a history dating back to 1972. The company specializes in precision plastic injection molded parts; secondary processes; sub-assembly and full assembly of finished electronic products; tooling design and fabrication; and supply chain management. Its product portfolio includes vacuum cleaners (cordless and canister types), air purifiers and fans equipped with in-house HEPA filter technology and Wi-Fi connectivity, LED lighting solutions, automotive component parts, and medical devices. The firm serves multiple industries such as home care, environmental care, lighting, Internet of Things (IoT), automotive, and healthcare, operating primarily in Malaysia with a reach to international brands.
WaveFront Berhad maintains vertically integrated manufacturing capabilities that encompass product design and engineering, mold design and fabrication, plastic injection molding, printed circuit board assembly (PCBA), painting, filter manufacturing, box build assembly, and logistics. This comprehensive manufacturing ecosystem facilitates efficient turnarounds and high-quality outputs tailored for multinational corporations requiring streamlined production processes.
In recent developments, the company entered into a strategic joint venture in August 2024 through its wholly owned subsidiary Integrated Manufacturing Solutions Sdn Bhd with Shanghai-listed Jinhua Chunguang Technology Co., Ltd, forming Suntone (Malaysia) Technology Sdn Bhd to capitalize on geopolitical shifts prompting relocation of manufacturing bases to Southeast Asia. This move aims to leverage trade diversion opportunities and expand WaveFront's footprint in household and electrical appliances manufacturing. The rebranding from ATA IMS Berhad to WaveFront Berhad in mid-2025 signals a strategic repositioning aligned with its growth plans and broader electronic manufacturing services offerings.
The company is headquartered in Iskandar Puteri, Malaysia, and continues to operate as a key player in the EMS sector, focusing on innovation, production efficiency, and servicing global electronics brands. Its extensive experience and integrated business model provide competitive advantages in precision manufacturing and contract manufacturing services across diverse product categories. WaveFront Berhad also manages several subsidiaries contributing to its manufacturing and engineering capacities.
This detailed overview incorporates WaveFront Berhad's core product and service offerings, geographic and industry focus, recent strategic joint venture, and corporate renaming reflecting its evolving market positioning and growth trajectory.