Pro Real Estate Investment Trust
PRVFF
Other OTC- -
USD
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- -
Capital Structure
FRC
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in mil. unless spec.Working Capital
FRC
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in mil. unless spec.Growth Rates
FRC
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in mil. unless spec.Quarterly Revenue
FRC
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in mil. unless spec.Quarterly Earnings Per Share
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in mil. unless spec.Quarterly Dividends Per Share
FRC
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in mil. unless spec.- CEO
- Gordon G. Lawlor
- Full Time Employees
- 83
- Sector
- Real Estate
- Industry
- REIT - Industrial
- Address
- 2000 Mansfield Street Montreal QC Canada H3A 2Z7
- IPO Date
- Jan 8, 2024
- Website
- proreit.com
- Similar Companies
- Business
- PRO Real Estate Investment Trust (PRVFF) engages in the ownership, operation, and management of a diversified portfolio of commercial real estate properties across Canada, focusing on light industrial, office, retail, and mixed-use assets. The REIT’s strategy centers on acquiring and developing high-quality properties in stable Eastern and Central Canadian markets, optimizing occupancy and rental yields, and monetizing value through active asset management and selective redeployments. Primary activities include property acquisitions, asset management services, leasing, property development and redevelopment, financing activities, and related administrative functions. The company’s portfolio emphasizes industrial properties with a growing footprint in office and retail segments, supported by a disciplined capital structure that targets balanced debt maturities and prudent leverage. Founded in 2010, PRO Real Estate Investment Trust is headquartered in Montréal, Canada, with operations and property holdings concentrated in Canada. The company operates through wholly owned properties and joint-venture interests, enabling scale and diversification across regions and property types. Its geographic footprint concentrates on Quebec, Ontario, Atlantic Canada, and select Western markets, prioritizing markets with favorable long-term supply-demand dynamics and growth potential. Subsidiaries and joint arrangements enable internalized property management and optimized cost structures, contributing to enhanced cash flow stability and distributable income to unitholders. Latest major changes include the transition toward a pure-play industrial footprint through portfolio optimization and the disposition of non-core retail properties to monetize capital, debt reduction, and fund strategic growth, alongside ongoing refinements to its financing facilities and management of liquidity, all aimed at reinforcing focus on industrial assets and improving portfolio quality. The REIT also pursues strategic partnerships and potential acquisitions to strengthen its industrial platform, while continuing to adjust capital allocation in response to market dynamics and regulatory requirements. In 2024–2025, the company advanced asset-level initiatives, refined its lease maturities, and executed measures to simplify its portfolio structure, reinforcing its emphasis on long-term value creation for shareholders. Industry and segments: commercial real estate investment, with a focus on industrial property development and ownership; leasing and property management services; asset management and related financial operations. Target markets include Canadian commercial real estate users across mid-to-large industrial, office, and retail tenants, with particular emphasis on stable institutions, logistics operators, and local businesses seeking distribution and office space. Geographic operations cover Canada with concentrated exposure in Eastern regions and select Western markets. Founding year is 2010; headquarters located in Montréal, Quebec. The REIT maintains a portfolio structure comprising wholly owned properties and joint-venture interests, reinforcing its scale and diversification within the Canadian market.