- CEO
- Chris Rediger
- Sector
- Real Estate
- Industry
- Real Estate - Services
- Address
- 955 Lexington Avenue, Suite 120 Aurora CO United States of America 10021
- IPO Date
- Feb 11, 2022
- Business
- Redefy Corporation Redefy Corporation (RDCO) operates as a technology and data-enabled residential real estate brokerage company in the United States, offering flat-fee services to buy and sell homes including advertising, marketing, MLS listings, yard signs, lock boxes, showings, and negotiations. The company provides a streamlined cloud-based platform that delivers traditional agent services at a fixed cost, targeting homeowners, investors, REITs, and builders seeking cost-effective alternatives to commission-based models. Founded in 2011 and headquartered at 2675 South Abilene Street, Suite 215, Aurora, Colorado, Redefy serves customers nationwide with a focus on residential properties.
Redefy maintains operations as a subsidiary of Home Captain Inc. since its acquisition on March 3, 2020, enhancing integrated home buying and selling solutions across the platform. Prior key developments include a private equity funding round in 2018 valuing the company at $25 million post-investment, which supported platform enhancements and acquisition pursuits, and the 2019 purchase of ResultsMLS, a for-sale-by-owner platform in Tennessee, to broaden its flat-fee offerings. No major partnerships, new launches, or operational shifts appear in public records since 2020.[-35]