- Business
- Ryohin Keikaku Co., Ltd. operates as a Japanese retailer specializing in the planning, development, production, distribution, and sale of MUJI brand products, which encompass a wide range of no-brand quality goods including apparel such as clothing, fashion accessories, shoes, and bags; household items like cosmetics, kitchenware, furniture, and fabrics; and food products such as ready-to-eat retort pouches and snacks, alongside services including Café & Meal MUJI restaurants, IDÉE interior brand stores offering furniture, accessories, textiles, and vintage items, MUJI campsites, MUJI STAY accommodations comprising MUJI HOTEL, MUJI BASE, MUJI room, and MUJI Camp facilities, Healthcare Centers providing consultations, yoga, and medicinal cuisine, construction and spatial design for wooden structures, detached houses, office fixtures, and renovations, Shokoku Ryohin regional product sales, recycling initiatives like ReMUJI and Mottainai Market, and disaster prevention programs; the company manages over 1,400 stores worldwide with 717 in Japan and 757 outside including major presence in Mainland China, Taiwan, South Korea, the UK, France, the US, Singapore, Thailand, and Vietnam, targeting everyday consumers seeking simple, affordable, sustainable lifestyles. Founded in 1989 and headquartered at Iidabashi First Building in Bunkyo-ku, Tokyo, Japan, Ryohin Keikaku originated from the MUJI concept launched in 1980 emphasizing material selection, process streamlining, and packaging simplification for lower-priced rational products. In recent developments, the company establishes MUJI ENERGY as an 80:20 joint venture with JERA in September 2025 to develop 13MW solar capacity covering 20% of its power needs, invests 2.1 billion yen in the venture following January 2025 discussions, installs on-site solar at 25 free-standing stores by January 2025 and a 1.4MW system at its Hatoyama logistics center, plans flagship store openings in France, Thailand, and Vietnam, launches MUJI Labo 2025 Fall/Winter items and seasonal products like lime-fermented chocolates and fragrance candles, achieves sales growth in Japan and overseas businesses, releases MUJI REPORT 2024 in English, gets selected as an SX Brand 2025, and reports consolidated operating revenue of JPY 661.7 billion for fiscal year ended August 2025.