- CEO
- Worasit Leelaaburanapong
- Full Time Employees
- 80
- Sector
- Commercial services
- Industry
- Advertising/Marketing services
- Address
- 25 Watcharaphol Road Bangkok BM Thailand 10230
- IPO Date
- Aug 14, 2012
- Business
- TVD Holdings Public Company Limited is a Thailand-based holding company engaged primarily in the sale of consumer goods and services through multiple marketing channels. The company operates mainly under the TV Direct brand, distributing products via 24-hour home shopping television, digital TV, online platforms, and other retail channels. Its core product categories include health and beauty products, household items, kitchen appliances, IT gadgets, agricultural goods, and various consumer goods. TVD Holdings also produces and sells television programs, including product recommendation shows, TV shopping, variety shows, infotainment, and agricultural content aired on digital and satellite TV channels. The company’s services extend to providing secured loans with movable or immovable collateral, satellite signal rental, investment in fiber optic distribution projects and foreign securities, IT and information technology services, warehouse management, and purchasing order administration. Its subsidiaries include TV Direct Co., Ltd., TVD Alpha Co., Ltd., and TVD M Co., Ltd. The company operates chiefly in Thailand with a broad geographic reach across local and digital markets. Founded in 1999, it is headquartered in Bangkok.
Recent major developments include a strategic group restructuring plan approved in 2024 to enhance synergy and operational efficiency across its health, wellness, and beauty business segments. The company aims to leverage expertise and resources from a notable partnership with RS Group to diversify product offerings, reduce costs, and expand distribution channels and marketing reach. TVD Holdings introduced agricultural products to its sales portfolio through digital TV channels, becoming a pioneer home shopping retailer in this segment. In late 2024, the company completed the acquisition of Master Channel Co., Ltd., strengthening its media and broadcasting capabilities. It also continues focusing on developing online sales channels and establishing new business partnerships to drive growth and sustainable revenue. Operational improvements include innovations in marketing strategies and internal processes to boost product sourcing, sales, and customer retention.