- CEO
- Yan Meng Ng
- Full Time Employees
- 80
- Sector
- Commercial services
- Industry
- Miscellaneous commercial services
- Address
- Singapore Singapore
- IPO Date
- Sep 30, 2021
- Business
- Audience Analytics Limited is a Singapore-based provider of business intelligence, impact assessment, business media, and event management solutions across the Asia-Pacific region. Founded in 2002 and headquartered in Singapore, the company operates across four principal business segments: Business Impact Assessment and Recognition, Exhibitions, Digital and Print Media, and Business Intelligence and Analytics. Its core products and services include business recognition programs and awards such as the SME100 Awards for fast-moving small and medium-sized enterprises, HR Asia Best Companies to Work for in Asia Awards, Golden Bull Award for outstanding enterprise performance, CXP Best Customer Experience Awards, and Influential Brands; large-scale commercial exhibitions and trade events such as the Malaysia Career and Training Fair (MCTF), Mega Career Fair, and Post Graduate Education Fair (PGEF); proprietary survey, benchmarking, and analytical tools such as the Total Engagement Assessment Model (TEAM) platform for workforce engagement analysis and human resources benchmarking; and multi-channel business publications and digital portals such as HR Asia, SME Magazine, Capital Asia, and CXP Asia, delivering industry insights, market analysis, and corporate reporting. The company serves multinational corporations, government-linked entities, and small-to-medium enterprises across Singapore, Malaysia, Hong Kong, Taiwan, Thailand, Indonesia, Vietnam, the Philippines, South Korea, China, Cambodia, and the United Arab Emirates. In recent major developments, Audience Analytics Limited has expanded its geographical reach by launching recognition and assessment programs in new regional markets including Macau and the Middle East; enhanced its Total Engagement Assessment Model (TEAM) platform to incorporate environmental, social, and governance (ESG) benchmarking and diversity, equity, and inclusion (DEI) assessment modules; advanced its digital transformation initiatives by integrating artificial intelligence-driven analytics and hybrid digital delivery systems across its recognition and media platforms; and broadened its strategic business-matching and SME empowerment initiatives across the ASEAN territory to drive enterprise growth and international market connectivity.