- CEO
- Sue Ann Chew
- Full Time Employees
- 2,548
- Sector
- Commercial services
- Industry
- Miscellaneous commercial services
- Address
- Petaling Jaya Malaysia
- IPO Date
- Jun 30, 2017
- Business
- shopper360 Limited is an investment holding company that provides integrated shopper marketing, retail advertising, and field sales execution solutions across Southeast Asia. Founded in 1986 and headquartered in Petaling Jaya, Malaysia, with its corporate registration in Singapore, the company is listed on the Catalist board of the Singapore Exchange under the ticker symbol 1F0. The group operates across two primary business segments, Advertising and Marketing, and Sales Execution and Distribution, serving fast-moving consumer goods (FMCG) brand owners, multinational manufacturers, and retail partners comprising hypermarkets, supermarkets, convenience stores, and pharmacies across Malaysia, Singapore, and regional markets.
The company provides an end-to-end suite of commercial services across the shopper journey, delivered through specialized subsidiaries including Pos Ad, Jump Retail, Retail Galaxy (RG+), ShopperPlus, Tristar Synergy, Gazelle Activation, and Marvel Distribution. Its core offerings comprise in-store retail media and advertising solutions, including point-of-sale displays, overhead signage, shelf dressing, digital out-of-home screens, and proprietary mobile marketing platforms; field force management and talent outsourcing, encompassing merchandiser deployment, sales supervisory services, and retail workforce solutions; brand activation and experiential marketing, including live product sampling, mall roadshows, store launches, and promotional event management; retail marketing intelligence, providing trade auditing, consumer engagement analysis, and shelf placement insights; and commercial distribution, warehousing, and logistics fulfillment for retail products.
In recent corporate and operational developments, shopper360 has executed strategic restructuring and rationalization measures to optimize costs and focus resources on core profitable operations. As part of its regional consolidation strategy, the group completed the liquidation and deconsolidation of its Myanmar subsidiary operations to eliminate operational drag and protect group margins amid regional market headwinds, following its prior divestment of its minority equity interest in on-demand staffing provider Troopers Innovation Sdn. Bhd. In addition, the group has pivoted its strategic focus toward high-demand retail loyalty activations and integrated digital-to-store marketing programs, expanding data-driven brand solutions across key Malaysian and Singaporean retail partner networks to address evolving consumer purchasing behaviors and rising customer acquisition costs.