- CEO
- Teck Chuan Lim
- Sector
- Distribution services
- Industry
- Wholesale distributors
- Address
- Singapore Singapore
- IPO Date
- Jul 29, 2015
- Business
- Choo Chiang Holdings Ltd. is a Singapore-based investment holding company primarily engaged in the distribution and retail of electrical products and accessories, as well as property investment. Founded in 1977 and headquartered in Singapore, the company operates as a one-stop electrical hardware specialist catering to electrical contractors, interior designers, commercial and residential developers, renovation contractors, and walk-in retail customers.
The group operates through two primary business segments: Distribution Business and Property Investment. Under its core Distribution Business, Choo Chiang manages an extensive catalog of over 40,000 line items across diverse product categories, including: electrical cables and cable support systems; wiring devices, switches, and electrical accessories; circuit protection devices, switchgear, and distribution boards; commercial, industrial, and residential luminaires, lamps, and lighting control systems; earthing and lightning protection systems; and power tools, hardware equipment, and ventilation fans. The company manufactures and markets products under its proprietary in-house brands, CCM and CRM, and serves as an authorized distributor for leading global brands such as Schneider Electric, Legrand, Philips, Bosch, Hager, Honeywell, KDK, MK Electric, and ABB. Under its Property Investment segment, the group acquires, holds, manages, and leases a portfolio of commercial and industrial properties, generating recurring rental income and long-term capital appreciation.
Choo Chiang operates primarily in Singapore, anchored by a centralized warehouse and administrative headquarters facility in Woodlands, a dedicated logistics fleet, and a retail network of 10 strategically located branch stores across the country. The group executes its core business operations through key subsidiaries, including Choo Chiang Marketing Pte. Ltd., Choo Chiang Properties Pte. Ltd., and overseas subsidiary Choo Chiang Cable Support Systems Sdn. Bhd. in Malaysia.
In recent corporate developments, Choo Chiang Holdings successfully transferred its listing from the SGX Catalist board to the SGX Mainboard in May 2026 under the stock code SGX:42E, aimed at elevating corporate visibility, enhancing share liquidity, and broadening its institutional investor base. Operationally, the company has continued to rationalize its capital and real estate assets, completing the strategic divestment of its industrial property at 421 Tagore Industrial Avenue. Furthermore, the group has actively expanded its energy-efficient lighting and smart electrical product portfolios, while modernizing its retail branch network and distribution capabilities to support sustained demand across Singapore's construction, infrastructure, and asset enhancement sectors.