- CEO
- Takashi Kobayashi
- Full Time Employees
- 382
- Sector
- Technology services
- Industry
- Internet software/Services
- Address
- Kioicho Building Tokyo TY Japan 102-0094
- IPO Date
- Apr 19, 2007
- Business
- ITmedia Inc. is a Tokyo-headquartered company, established in 1999, specializing in the development and operation of Internet-only media primarily focused on business and technology sectors within Japan. The company's core offerings include digital media content across over 20 specialized online outlets covering IT, business, industrial/manufacturing, and consumer fields; digital advertising services such as tie-ups/advertorials, recruitment tie-ups, reader behavioral data utilization advertisements, email newsletters, seminar customer attraction support, and online advertising; lead acquisition services that encompass lead acquisition and utilization; and virtual event and webinar services. ITmedia serves technology and software-as-a-service companies as well as manufacturing industries, leveraging extensive web traffic with around 400 million page views and 50 million unique browsers monthly. The company operates through its LeadGen segment providing products and solutions related to information technology and business, and its Media Advertising segment focusing on advertising across IT media content feeds and portals. ITmedia is a subsidiary of SB Media Holdings Corp., a SoftBank Group company, and trades on the Tokyo Stock Exchange Prime Market under ticker 2148.T.
In the last two years, ITmedia has expanded its operations strategically by acquiring P.P.Communications Inc. to enhance media content and broaden its consulting and digital marketing services, reinforcing its position in technology research and advisory, particularly with expertise in overseas technology exhibitions. This acquisition supports ITmedia’s growth in digital marketing and B2B services within Japan. The company also recently transitioned to a new management structure to focus on sustainable growth. ITmedia continues to innovate its media platform and digital marketing solutions centered on user attributes and behavior data, supporting enterprises in reaching niche segments effectively. Its latest developments underline a commitment to media content leadership and a broader consulting service offering in the technology sector.
ITmedia’s headquarters is located in Chiyoda-ku, Tokyo, Japan, and it employs approximately 346 staff members. The company targets IT industry players, consumer markets, electronics, mechanics, and manufacturing industries, providing rich, specialized content and marketing solutions tailored to these sectors. It positions itself as Japan’s leading Internet-only media company in the B2B technology media sector, with strong backing from SoftBank and a corporate mission to contribute to the information revolution through innovative professional media.
This comprehensive portfolio and recent strategic moves position ITmedia as a key player in Japan's digital media and technology-related marketing services landscape.