Gokurakuyu Holdings Co., Ltd. operates and franchises large-scale hot bath and spa facilities, known as super public baths, under the Gokurakuyu and Raku Spa brands; provides entrance fees, food and beverage services, hairdressing, merchandise sales, and related wellness amenities including saunas, relaxation areas, and dining options such as soba and tempura restaurants; and manages hotels overseas. The company conducts business through two regional segments covering Japan and international markets, primarily in China, with a total of 55 group facilities as of June 2025 comprising 41 domestic locations (29 directly operated, 10 franchises, plus group and partner stores) and 12 overseas sites. Founded in 1980 and headquartered at 2-4 Kojimachi, Chiyoda-ku, Tokyo, Japan, Gokurakuyu Holdings maintains a workforce of 181 full-time and 698 part-time employees (group-wide, 8-hour equivalent) and lists on the Tokyo Stock Exchange under ticker 2340. Recent developments include a business partnership agreement signed by subsidiary Gokurakuyu with Hinata no Mori, a Saibu Gas HD group company, to leverage mutual hot spring management resources for joint promotions and service enhancements; conclusion of a share transfer agreement to acquire Eonex Co., Ltd. and Tosuisha Co., Ltd. from Asnal Corporation; and receipt of funding including approximately JPY 1.89 billion from Spring of Gold Hotel Investment and Management Company Limited alongside other investors in early 2025.