SHANON Inc. (3976.T), a Tokyo-based provider of cloud-based marketing solutions founded in 2000 and headquartered at Mita 43MT Building in Minato-ku, develops and sells the SHANONMARKETING PLATFORM, an integrated marketing support cloud product; SHANONAdCloud, a demand-side platform for advertising distribution services; SHANONvbitCMCloud, a content management system; and ZIKU, a metaverse event platform, alongside related homepage and database creation services; the company also offers web advertising, direct mail/email delivery, website mass marketing, and marketing consulting services primarily to B2B clients in Japan. SHANON operates in the software application industry, focusing on marketing automation tools including event management, sales force automation (SFA), customer relationship management (CRM), and web personalization for lead nurturing from acquisition through deal closure, with approximately 254 employees serving corporate marketing needs via high customer satisfaction ratings such as ITreview Grid Award LEADER status for five consecutive years in MA and event management categories. In January 2025, Innovation Inc. completed the acquisition of a 51% stake in SHANON for around ¥1.7 billion, announced in October 2024, establishing SHANON as a subsidiary while maintaining its core operations in Tokyo.