- CEO
- Kosuke Tokushige
- Full Time Employees
- 2,466
- Sector
- Technology services
- Industry
- Internet software/Services
- Address
- PALT Building Tokyo Japan 160-0004
- IPO Date
- Dec 18, 2019
- Business
- BuySell Technologies Co., Ltd. operates as a technology-driven reuse business company headquartered in Tokyo, Japan, founded in 2014. The company offers a comprehensive suite of services focusing on the reuse cycle by connecting sellers and buyers through advanced technology. Its main products and services include home-visit purchase assessments conducted nationwide in Japan, in-store purchase services located in department stores across the country, and delivery purchase options. BuySell Technologies specializes in reselling luxury brand products such as branded goods, watches, jewelry, kimono, stamps, coins, precious metals, antiques, fur, and liquor through its e-commerce platform and physical shops. The company also operates B2B auction services for bags, jewelry, and watches, and runs a reuse franchise business called WAKABA designed for newcomers to the reuse sector.
In recent years, BuySell Technologies has engaged in a strategic roll-up approach including acquisitions and mergers to enhance group synergies and operational efficiency. Notably, it completed the acquisition of an 11.5% stake in REXT HOLDINGS Co., Ltd. in October 2024 and has executed absorption-type mergers among wholly-owned subsidiaries to optimize its management resources, with these mergers scheduled for completion in early 2026. The company continues to expand its operational and technological capabilities, including developing core proprietary systems for purchase operations, inventory management, and data analytics platforms. BuySell Technologies reported strong financial performance with notable earnings growth and maintains a strategic focus on M&A activities to drive future expansion within the technology and reuse sectors in Japan. Its customer base primarily includes individual consumers and businesses engaged in the secondary market and luxury resale sectors.
Overall, BuySell Technologies combines technology, physical retail, and extensive service offerings to lead the digital transformation of Japan's reuse industry while actively pursuing strategic corporate restructuring and acquisitions to strengthen its market position.