- CEO
- Siang Hui Chin
- Sector
- Communications
- Industry
- Specialty telecommunications
- Address
- Calgary Canada
- IPO Date
- Nov 12, 2009
- Business
- GINSMS Inc. is a Canada-based mobile technology solutions provider specializing in the development, licensing, and operation of mobile software products, enterprise mobility applications, and telecommunication platform services. Founded in 2009 and headquartered in Calgary, Canada, the company operates across international markets with operational hubs, regional offices, and development centers in Singapore, Indonesia, Malaysia, Hong Kong, and Mainland China. GINSMS operates as a subsidiary of Beat Holdings Limited and conducts its core operational activities primarily through its wholly owned subsidiary, Inphosoft Group Pte Ltd. The company provides mobile technology solutions organized across core segments including Software Products and Services, and Mobile Advertising. Its product and service portfolio comprises carrier-grade telecommunication infrastructure platforms, including service delivery platforms (SDP), mobile content management systems, streaming media gateways, and subscription and billing management gateways; enterprise mobility solutions, including single sign-on (SSO) architectures, mobile campaign management platforms, customer loyalty and rewards engines, and enterprise social networking integration gateways; bespoke software engineering, mobile application development, systems integration, technology consulting, and comprehensive post-deployment maintenance and technical support services tailored for telecommunications carriers, financial institutions, and multinational enterprises; and mobile advertising and new media services operated under the Right Here Media (RHM) brand, encompassing digital advertising campaign creation, mobile ad network placement, and proprietary mobile application advertising inventory management. In recent developments, GINSMS has executed a strategic corporate reorganization to streamline its business model and improve operational profitability, highlighted by the strategic wind-down and termination of its lower-margin, capital-intensive Application-to-Person (A2P) messaging service operations. Following this transition, the company has redirected its operational focus and capital resources toward expanding its higher-margin enterprise software licensing, recurring platform support contracts, and customized mobile application development services across Southeast Asia, leveraging its specialized development and technical delivery center in Indonesia to serve enterprise and telecom operator clients throughout the Asia-Pacific region.