- CEO
- Duncan McCready
- Sector
- Finance
- Industry
- Financial conglomerates
- Address
- Winnipeg Canada
- Business
- IC Group Holdings Inc. is a marketing technology and consumer engagement company that provides digital promotional marketing, enterprise mobile communications infrastructure, and specialty risk mitigation solutions for global brands, sports franchises, and live entertainment venues. Founded in 1989 and headquartered in Winnipeg, Manitoba, with corporate offices in Toronto, Ontario, the company operates across three principal business segments: IC Engage, IC Mobile, and IC Insurance. The IC Engage division offers digital promotional marketing and loyalty solutions, including sweepstakes and contest administration; instant-win promotions; gamified consumer experiences; customer loyalty and incentive programs; rebate fulfillment; first-party data capture software; and the proprietary Fannex software-as-a-service platform for interactive, in-venue fan engagement at sporting events and concerts. The IC Mobile division provides scalable enterprise messaging infrastructure and omnichannel communication technologies, including application-to-person Short Message Service; Multimedia Messaging Service; Rich Communication Services; WhatsApp Business messaging; and Apple Messages for Business integrations. The IC Insurance division delivers specialty contingency and casualty risk solutions, including promotional prize indemnification; over-redemption coverage; contractual bonus insurance; event cancellation insurance; participant accident protection; and commercial liability coverage. The company serves enterprise clients, Fortune 500 corporations, and professional sports organizations across Canada, the United States, and over 30 international markets. In February 2025, the company completed a reverse takeover transaction with capital pool company Cuspis Capital II Ltd. to list its common shares on the TSX Venture Exchange under the ticker symbol ICGH. Concurrently in February 2025, the company acquired full ownership of Emotion Media Inc., the developer of the Fannex live fan engagement platform, integrating its venue gamification technology into the IC Engage segment. In January 2026, the company completed a shareholder debt conversion to reduce outstanding liabilities. In July 2026, IC Group entered into a strategic commercial relationship and exclusive Canadian licensing agreement with Bullet Messaging Inc. to expand its next-generation messaging capabilities, secured an exclusive three-year North American venue technology distribution partnership, and renewed and expanded a global consumer engagement mandate with a Fortune 50 technology client across 30 countries. In August 2026, the company appointed PricewaterhouseCoopers LLP as its independent auditor.