Viva Goods Company Limited
VVCHF
Other OTC0.09
USD
- -
- -
ISIN
KYG9374E1199
Return %
Stock
S&P500
1Y
-32.89
26.53
3Y
-32.89
76.60
5Y
-5.26
80.11
Capital Structure
FRC
•
in mil. unless spec.Working Capital
FRC
•
in mil. unless spec.Growth Rates
FRC
•
in mil. unless spec.Quarterly Revenue
FRC
•
in mil. unless spec.Quarterly Earnings Per Share
FRC
•
in mil. unless spec.Quarterly Dividends Per Share
FRC
•
in mil. unless spec.- CEO
- Ning Li
- Full Time Employees
- 5,000
- Sector
- Consumer Cyclical
- Industry
- Specialty Retail
- Address
- Hong Kong Li-Ning Building Hong Kong Hong Kong
- IPO Date
- Oct 21, 2021
- Website
- vivagoods.hk
- Similar Companies
- Business
- Viva China Holdings Limited, now operating as Viva Goods Company Limited since May 2023, is an investment holding company primarily engaged in the design, development, branding, marketing, and sale of multi-brand sports and lifestyle apparel and footwear. It operates through two main segments: Multi-Brand Apparel and Footwear, and Sports Experience. The Multi-Brand Apparel and Footwear segment covers products under brands including Bossini, Clarks, LNG, Li-Ning, Double Happiness, NEIZHUANG, TESTONI, Haglöfs, and Amedeo Testoni, encompassing sportswear, casual apparel, footwear, and leather goods. The Sports Experience segment manages sports parks, sports centers, ice-skating rinks, e-sports clubs, and coordinates sports events and sports-related marketing and consultancy services, alongside sports talent management and competition production. The company operates across multiple geographic markets including the United Kingdom, the Republic of Ireland, the United States, China, Asia, Europe, the Middle East, and Africa. Founded in 2000 and headquartered in Tseung Kwan O, Hong Kong, Viva Goods also engages in retail and distribution of garments and property holding and letting services. Recent major developments include the name change from Viva China Holdings Limited to Viva Goods Company Limited effective May 2023, reflecting a strategic repositioning toward consumer goods. In 2025, the company declared the privatization and delisting of the Bossini brand to streamline operations and focus on expanding its multi-brand footwear business. It continues to implement brand repositioning, enhanced operational efficiency, strict cost control, and judicious resource allocation to maintain stable cash flow amid a challenging global economic environment. The company has also been expanding its international multi-brand consumer goods business to drive sustainable growth. Overall, Viva Goods Company Limited targets consumers of sports and lifestyle apparel and footwear, with an established presence in diverse international markets, complemented by an expanding portfolio of sports-related services and event management. The company maintains a comprehensive business model spanning manufacturing, branding, retail, and experiential sports services.