Dutch Bros Inc.
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- Dutch Bros Inc. (NYSE: BROS) operates and franchises drive-thru coffee shops focused on hand-crafted beverages with an emphasis on speed and service. The company offers espresso-based drinks including hot and cold options; cold brew coffee; proprietary Blue Rebel energy drinks; teas; lemonades; smoothies; freezes; hot cocoa; and limited snacks such as muffin tops and granola bars. Dutch Bros serves a broad customer base including commuters, students, and younger adults through its customizable menu featuring unique flavor combinations and seasonal specials. Founded in 1992 by brothers Dane and Travis Boersma with a pushcart in Grants Pass, Oregon, Dutch Bros is headquartered in Tempe, Arizona, following a relocation announced in June 2025 after initial moves in 2024. The company operates approximately 1,081 locations across 24 states, primarily in the western U.S. with expansion reaching Florida, through a mix of company-owned and franchised shops; it shifted away from new franchising in 2017 to prioritize company-operated growth. Recent developments include a licensing agreement with Trilliant Food & Nutrition LLC announced in early 2025 to launch Dutch Bros-branded coffee and beverages in 50,000 U.S. retail outlets; opening of a 65,000-square-foot distribution and roasting center in Melissa, Texas, in 2024; strong Q3 2025 financial results with 25% year-over-year revenue growth and 5.7% same-shop sales increase; and ambitious expansion plans targeting 2,029 shops by 2029 supported by mobile ordering enhancements introduced late 2024 and a planned food menu expansion in 2026.
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