- CEO
- Panna Lal Baid
- Full Time Employees
- 260
- Sector
- Finance
- Industry
- Finance/Rental/Leasing
- Address
- Baid House Jaipur RA India 302006
- IPO Date
- Jan 17, 1995
- Business
- Baid Finserv Limited functions as an Indian non-banking financial institution. The company specializes in offering a diverse portfolio of asset-backed credit solutions, including financing for cars, new and used commercial vehicles, tractors, and tailored loans for micro, small, and medium enterprises (MSMEs), alongside property-backed lending. Additionally, it extends various insurance provisions such as life, home, and vehicle coverage. Focusing on underserved populations, the firm primarily serves semi-urban and rural regions across Rajasthan, Madhya Pradesh, and Gujarat. Established in 1991, the entity, formerly known as Baid Leasing and Finance Co. Ltd., adopted the name Baid Finserv Limited in July 2022 and its equity shares were subsequently listed on the NSE in January 2023. Based in Jaipur, India, the company recently undertook a rights issue in November 2025 to secure additional capital.