Vala Inc. (2051.HK) operates as an investment holding company primarily focused on financial technology services and lifestyle businesses in the People's Republic of China. The company manages the 51 Credit Card Manager platform, an online credit card management application; it operates through four main segments including credit card facilitation and technology services, software-as-a-service (SaaS) comprising Little Blue Book for intelligent sales growth and bank operations management, Valalife service fees encompassing automotive and camping operations, and children's entertainment via unmanned intelligent areas. Its core offerings encompass credit management, credit card technology, and credit facilitation; development and operation of applications; micro-loan provision, technology support, and financing guarantees; post-loan management; employee incentives; technical and operational solutions for financial institutions; camping services; and automobile processing and sales, notably through Vala Cars which transforms vehicles into mobile living spaces.
Vala Inc. primarily serves individual consumers and financial institutions in China, with geographic operations centered in the mainland and headquarters located in Building B3, Hangzhou, Zhejiang Province; founded in 2012 and incorporated in the Cayman Islands, it employs approximately 373 to 430 people under CEO Haitao Sun.
In June 2025, the company underwent a significant rebranding from 51 Credit Card Inc. to Vala Inc., reflecting its strategic pivot toward lifestyle and automotive segments; recent developments include the launch of Vala Home, China's first six-seat new-energy camping vehicle (a mass-produced inclined-roof motorhome by partner Beijing Automobile Factory (Qingdao) Co.), which garnered 395 pre-orders and 117 Q3 2025 deliveries, alongside recruitment of nearly 400 co-creators for mobile store expansion and establishment of 30 nationwide experience centers; in November 2024, it completed a fund-raising exercise to support growth.