- CEO
- Wai Poon
- Full Time Employees
- 6,031
- Sector
- Consumer services
- Industry
- Restaurants
- Address
- Ajisen Group Tower Hong Kong Hong Kong
- IPO Date
- Mar 30, 2007
- Business
- Ajisen (China) Holdings Limited, an investment holding company founded in 1996 and headquartered at 6th Floor, Ajisen Group Tower, Block B, 24-26 Sze Shan Street, Yau Tong, Kowloon, Hong Kong, operates a leading chain of fast casual restaurants specializing in Japanese ramen and Japanese-style dishes under the Ajisen brand; manufactures, trades and sells noodles and related packaged products; invests in properties, unlisted equity instruments, funds and financial instruments; and provides management services through food processing centers and noodle factories located in Shanghai, Chengdu, Wuhan, Dongguan and Tianjin. The company conducts its restaurant operations, noodle production and investment activities primarily in Mainland China, Hong Kong and select international markets including Europe, with approximately 569 restaurants across 31 provinces and municipalities in Mainland China, 22 outlets in Hong Kong, and two in Rome and Finland as of mid-2023. Its restaurant portfolio also encompasses licensed Japanese brands such as Domon, Kanzan Menya, Kamiyama Kamiya, Ramen House Konjiki Hototogisu, Ramen House Hototogisu, alongside wholly-owned Sandaime and Sancha; core menu offerings include tonkotsu pork bone broth ramen, cutlet prawn, pork combo ramen, Ichiban ramen, Japanese dumplings, sweetcorn salad, beef enoki roll and grilled eel fried rice. In July 2025, subsidiaries Hong Kong Ajisen Food and Festive Profits entered supplemental franchise agreements with Shigemitsu Industry, the group's franchisor, temporarily reducing monthly franchise fees from HK$7,000 to HK$5,000 per store in Hong Kong and from RMB3,500 to RMB2,500 per store in Mainland China for 2025-2026 to enhance cost flexibility amid market competition; earlier changes include board appointments such as Ho Pak Chuen Brian as independent non-executive director in April 2024 and Yew Yat On as non-executive director in June 2023, alongside company secretary transitions in July 2023 and ongoing store optimization reducing outlets from 669 to 569 by mid-2023. The group listed on the Hong Kong Stock Exchange Main Board in March 2007 under stock code 0538.HK, supports its network through four central kitchen bases covering eastern, northern, southern and central China with capacity for up to 1,800 restaurants, and maintains a franchise relationship with Shigemitsu Industry for the "Ajisen Ramen" trademark originally established in Japan in 1972.