- CEO
- Yabes Tanuri
- Full Time Employees
- 216
- Sector
- Consumer services
- Industry
- Movies/Entertainment
- Address
- Jl. Mahendradata Utara Badung Indonesia 80361
- IPO Date
- Jun 17, 2019
- Business
- PT Bali Bintang Sejahtera Tbk operates as an Indonesian sports company primarily managing the professional football club Bali United, which competes in the Liga 1 top tier; core activities span professional football club management including youth academies, jersey and merchandise retail, sports agency services such as sponsorship provision, live video streaming of matches, sponsored advertising video production, and other operations encompassing cafes, radio stations, in-store sports equipment retail, non-alcoholic beverages, clothing, accessories, bags, wallets, suitcases, backpacks and related items, alongside management advisory, business brokerage and holding activities. Founded in 2014 and headquartered at Jl. Mahendradata Utara No. 75, Ubung, Denpasar Utara, Bali 80118, Indonesia, the company originated by acquiring Putra Samarinda football club that year, relocating it to Bali in 2015 as Bali United Pusam before rebranding to Bali United in 2016, and listing on the Indonesia Stock Exchange (IDX: BOLA) via IPO in June 2019. It maintains a subsidiary, PT Ekonomi Baru Investasi Teknologi, for new economy technology investments including a 70% stake in PT Pedagang Aset Kripto for crypto asset trading portal management, with recent changes encompassing an August 2024 share purchase agreement adjusting indirect control in PT Rancaja Group Nusantara Tbk (RGN) via family entities retaining consolidated reporting, ongoing collaborations like OPPO Run and Maybank Marathon events at Bali United Training Center in 2024, and a strategic refocus on core sports via international tournaments such as Bali 7s in 2025 as announced at the May 2025 annual general meeting of shareholders. Operations target Indonesian football enthusiasts, sponsors and retail customers primarily in Bali and nationwide, generating maximum revenue from the agency segment.