Nice One Beauty Digital Marketing Co.

Nice One Beauty Digital Marketing Co.

TTADAWUL:4193
8.77
SAR
-0.49
(-5.29%)
-0.27EPS
1.62BMarket Cap
Dec 02Next Earn
2024 Y
2025 Y
TTM
Revenue per Share
8.69
8.81
8.52
Basic EPS, GAAP
0.62
0.03
-0.27
Free Cash Flow per Basic Share
-0.39
-0.18
-0.05
Dividend per Share
0.07
- -
- -
Book Value per Share
1.61
3.29
3.2
Tangible Book Value per Share
1.6
3.18
3.09
Basic Weighted Avg Shares
116
115
116
Sales/Revenue/Turnover
1,004
1,017
984
Operating Margin (%)
8.56
1.64
-1.74
Depreciation Expense
7
19
25
Net Income, GAAP
72
3
-31
Effective Tax Rate (%)
4.42
66.63
- -
Profit Margin (%)
7.15
0.29
-3.17
Working Capital
104
255
243
LT Debt
16
42
46
Total Equity
186
380
369
Return on Invested Capital (%)
- -
0.95
- -
Return on Capital (%)
- -
1.28
- -
Return on Common Equity (%)
- -
1.05
-8.09

Capital Structure

SAR

•

in mil. unless spec.
Dec'25
Mar'26
Jun'26
ST Debt
17
20
20
LT Borrowings
- -
- -
- -
LT Finance Leases
42
48
46
Preferred Equity and Hybrid Capital
- -
- -
- -
Shares Outstanding
116
116
116
Market Capitalization
2,067
1,411
1,622

Working Capital

SAR

•

in mil. unless spec.
Dec'25
Mar'26
Jun'26
Total Current Assets
478
541
432
Cash, Cash Equivalents & STI
135
160
94
Accounts Receivable, Net
21
18
19
Inventories
252
284
259
Total Current Liabilities
222
281
189
Payables & Accruals
- -
- -
- -
ST Debt
17
20
20
Deferred Revenue
- -
- -
- -

Growth Rates

SAR

•

in mil. unless spec.

(avg. rate of change)

10 years
5 years
1 year
Total Equity
- -
- -
104.69%
Free Cash Flow
- -
- -
-52.64%
Net Income, GAAP
- -
- -
-95.85%
Sales/Revenue/Turnover
- -
- -
1.31%
Total Cash Common Dividend
- -
- -
- -

Quarterly Revenue

SAR

•

in mil. unless spec.

Year

Q1
Q2
Q3
Q4
FY
2024
- -
- -
- -
- -
1,004
2025
325
192
255
244
1,017
2026
296
188
- -
- -
- -

Quarterly Earnings Per Share

SAR

•

in mil. unless spec.

Year

Q1
Q2
Q3
Q4
FY
2024
- -
- -
- -
- -
0.62
2025
0.21
-0.01
0.05
-0.22
0.03
2026
0.07
-0.17
- -
- -
- -

Quarterly Dividends Per Share

SAR

•

in mil. unless spec.

Year

Q1
Q2
Q3
Q4
FY
2024
- -
- -
- -
- -
0.07
2025
- -
- -
- -
- -
- -
2026
- -
- -
- -
- -
- -

Company Description

CEO
Omar Ali Al Olayan
Full Time Employees
638
Sector
Retail trade
Industry
Specialty stores
Address
3583 Anas Ibn Malik - AlMalqa District P.O. Box: 5497 Riyadh RY Saudi Arabia 13522
IPO Date
Jan 8, 2025
Business
Nice One Beauty Digital Marketing Company (Ticker: 4193.SR) is a digital marketing firm specializing in beauty industry marketing solutions. The company provides comprehensive digital marketing services including brand strategy development; social media marketing; influencer collaborations; content creation; search engine optimization (SEO); digital advertising campaigns; and customer engagement analytics. Its service portfolio focuses on enhancing the online presence and market reach of beauty brands and products. Established with a focus on the beauty sector, Nice One Beauty operates primarily in Saudi Arabia, leveraging localized market expertise from its headquarters in Riyadh. In the past two years, Nice One Beauty has expanded its service offerings by integrating advanced digital analytics and AI-driven marketing tools to improve campaign effectiveness and customer insights. The company has also formed strategic partnerships with leading beauty product manufacturers and influencers to broaden its digital outreach and client base. Additionally, it invested in developing proprietary marketing platforms tailored for beauty brands to optimize product launches and promotions in the regional market. These initiatives illustrate a major strategic shift towards combining technology with specialized industry knowledge to drive growth and client success. Nice One Beauty serves a wide customer base ranging from emerging beauty startups to established global brands seeking to strengthen their digital footprint in the Middle East. Its offerings cater to beauty product manufacturers, skincare and cosmetics brands, salons, and wellness companies. The company’s business segments include digital marketing consultancy, campaign execution, influencer network management, and marketing technology solutions. Founded recently with concentrated industry expertise and headquartered in Riyadh, Nice One Beauty continues to deepen its footprint in digital marketing for the beauty sector while innovating its service delivery to meet evolving market demands.