- CEO
- Hsiang Li Chen
- Full Time Employees
- 17,301
- Sector
- Finance
- Industry
- Life/Health insurance
- Address
- No. 145, Jianguo North Road Taipei TP Taiwan
- IPO Date
- Sep 19, 1988
- Business
- Mercuries & Associates Holding, Ltd. (2905.TW) operates as an investment holding company primarily engaged in life insurance, consumer goods and catering retail, pharmaceuticals, furniture and interior decoration, information services, and trade businesses; it offers a comprehensive range of life insurance products including lifetime, pension, foreign currency pension, hospitalization medical, cancer prevention, long-term and disability care, lifetime medical health, personal injury, online injury, travel safety, immediate, interest rate variable, deferred annuity, variable annuity, foreign currency variable, variable life, group one-year term life, group health, and group injury insurance through its subsidiary Mercuries Life Insurance Co., Ltd.; in catering retail, it manages fast-food chains such as Sanshang Qiaofu (beef noodles), Napoli Pizza and Fried Chicken, TonKaTsu (Japanese pork chops), Sanshang DonMono (donburi), Pin Chuan Lan (beef noodles), BANCO (Neapolitan pizza), Napoli Fried Chicken, Qiaofu Plus, and Tiger Dumplings, with approximately 168 Sanshang Qiaofu, 127 Napoli Pizza and Fried Chicken, 64 TonKaTsu, and other branded outlets across Taiwan as of late 2023; in consumer retail, it operates discount chains including Simple Mart (811 stores), Simple Mart Plus, Go Simple Mart online platform, Simple CITY Mart, and Simple Office unmanned shelves, alongside Family Shoe Mart (189 stores), En Route branded footwear, Sanor Co., Ltd. for brand distribution, and Tomod's Health Solutions drugstores (18 stores); its trade segment via Mercuries Liquor & Food Co., Ltd. handles daily commodities, food, alcohols, beverages, tobacco, household necessities, cooked food, fresh foods, medical supplies, infant products, cosmetics, beauty products, branded footwear, apparel, and accessories; in furniture, Mercuries Furniture provides sales and decoration of furniture, system cabinets, kitchenware, and mattresses (26 stores); pharmaceuticals through SCI Pharmtech manufactures active pharmaceutical ingredients such as valproic acid and allopurinol, API intermediates including diethyl dipropyl malonate and PENT-2 ethyl 2-allyl-2-cyano-3-methylhexanoate, and specialty chemicals like diethyl ketone; information services via Mercuries Data Systems offer software and hardware planning, development, integration, and maintenance for financial systems and public utilities, plus business management consultation; it also supports leisure through Mercuries General Media and foundations for Chinese Dietary Culture and Taiwan Masters Golf Tournament. Founded in 1965 and headquartered at No. 145, Section 2, Jianguo North Road, Taipei, Taiwan, the company primarily serves Taiwan markets with over 17,000 employees and operates about 1,400 stores group-wide, changed its name from Mercuries & Associates, Ltd. to Mercuries & Associates Holding, Ltd. in January 2015 upon restructuring as an investment holding company, and in recent developments authorized a share buyback plan on April 9, 2025 while its key subsidiary Mercuries Life Insurance (三商美邦人壽) agreed to a full share-swap merger into E.Sun Financial Holding Co., Ltd. (玉山金控) announced November 4, 2025 at approximately NT$483 billion valuation (0.2486 E.Sun shares per Mercuries Life share), pending regulatory approval expected by mid-2026, positioning E.Sun as Taiwan's fifth-largest financial holding company with combined assets over NT$5.8 trillion, during which Mercuries trading was halted from November 5, 2025; earlier in 2024-2025, it expanded retail by adding 32 outlets to reach 1,516 stores, integrated resources like full ownership of Sanyou Drugstores Ltd. and Asahi & Mercuries Co., Ltd. (renamed Mercuries Liquor & Food), launched new brands such as Qiaofu Plus and Tiger Dumplings, invested NT$86.25 million for 15% in Framosa Co., Ltd., and split/merged units including Simple Mart Retail listing in November 2021 and Mercuries F&B formation in 2019.