Grand Korea Leisure Co., Ltd. operates as a casino company in South Korea, specializing in foreigner-only casino operations under its Seven Luck brand. The company offers a comprehensive range of casino gaming products including table games such as baccarat, blackjack, roulette, tai sai, poker, casino war, big wheels, and Texas hold'em, alongside machine games including slot machines and video machines. Additionally, GKL provides currency exchange services converting foreign currencies to Korean won. Headquartered in Seoul and founded in 2005, the company operates three casinos located in Seoul (Gangnam and Gangbuk Hilton areas) and Busan. It is a subsidiary of the Korea Tourism Organization, which holds a majority stake, with the National Pension Service as a significant shareholder.
In terms of recent developments, Grand Korea Leisure reported a strong financial performance in 2025, with a 143% year-on-year increase in Q3 net profit attributed to rising casino revenue and effective cost management. The company recorded a 16.7% revenue growth year-on-year to KRW 109.38 billion (US$78 million) in the third quarter. Its table-game revenue increased significantly, bolstered by marketing initiatives and improved player retention strategies targeting VIP and mass-market segments. GKL is also leveraging technological innovation, having established an AI innovation team in April 2025 and partnered with Hyundai Robotics to deploy AI-powered autonomous robots in its casinos, enhancing customer experience and operational efficiencies. The company is benefiting from South Korea's visa-free policy for Chinese tour groups introduced in late 2024 and rising visitor numbers from Japan and other regions, supporting its growth trajectory amid competitive pressures.
Grand Korea Leisure remains focused on expanding its market reach within the foreigner-only casino segment in South Korea, continuously adapting its service offerings and marketing strategies to attract and retain high-value customers both domestically and internationally. Its integration of advanced AI technology emphasizes its commitment to digital transformation within the tourism and gaming industry.
This comprehensive profile reflects Grand Korea Leisure’s extensive product portfolio, strategic innovations, market position, and recent operational progress in the casino industry.