Sun Race Sturmey-Archer Inc.
TTWSE:152616.60
TWD
+0.55
(+3.43%)
ISIN
TW0001526002
Return %
Stock
S&P 500
1Y
-12.63
14.20
3Y
-46.02
81.12
5Y
-63.11
68.34
Capital Structure
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in mil. unless spec.Working Capital
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in mil. unless spec.Growth Rates
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in mil. unless spec.Quarterly Revenue
TWD
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in mil. unless spec.Quarterly Earnings Per Share
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in mil. unless spec.Quarterly Dividends Per Share
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in mil. unless spec.Company Description
- CEO
- Yi Hsiung Hsu
- Full Time Employees
- 177
- Sector
- Consumer durables
- Industry
- Motor vehicles
- Address
- No.51, Haishan Central Street Taoyuan TYC Taiwan 33856
- IPO Date
- Mar 27, 1990
- Website
- sunrace.com
- Similar Companies
- Business
- Sun Race Sturmey-Archer Corporation manufactures and sells bicycle components worldwide, specializing in high-end drivetrain parts. Its core products include shifters, front and rear derailleurs, cranksets, cassettes, freewheels, chains, chainrings, hubs, bottom bracket axles, brakes, brake pads, and bicycle spare parts. The company serves original equipment manufacturers (OEMs) and the aftermarket across various cycling segments, including mountain bikes, racing bikes, e-bikes, city bikes, and children's bikes. It operates primarily through two reportable segments: the Domestic segment producing high-end bicycle parts and the Foreign segment focused on lower-end parts, components, and wholesale fittings for industrial use. The company generates significant revenue from the United Kingdom and Taiwan markets. Founded in 1972 and headquartered in Taoyuan City, Taiwan, Sun Race expanded its global presence significantly after acquiring the historic British internal gear hub maker Sturmey-Archer in 2000, which added a strong foothold in Europe, particularly through its sales and distribution company in the Netherlands. Recent strategic developments include a major product launch in 2024 of a comprehensive range of e-bike systems under the Sturmey-Archer brand, including the i20, i30, and i30 Kids e-bike systems, integrating smart automatic shifting, lithium-ion intube batteries, Bluetooth connectivity, and advanced control features tailored for electric bicycles. The company also engaged Dutch Portfolio to enhance branding and marketing strategies to capture increased market share amid supply constraints in the cycling industry, emphasizing digital presence and refreshed brand identity. Additionally, Sun Race Sturmey-Archer resolved not to distribute dividends in the second half of 2024, reflecting strategic financial management amid evolving market conditions. Sun Race Sturmey-Archer's legacy includes over a century of innovation stemming from Sturmey-Archer's pioneering design of internal gear hubs and hub brakes. The acquisition facilitated production advancements by relocating manufacturing to Taiwan, leading to design improvements such as lighter aluminum alloy hub shells and improved quality standards. Today, the company combines extensive research and development capabilities with a broad international footprint spanning Asia, Europe, and other regions, offering a diverse product portfolio that meets the needs of both high-performance and mass-market bicycle components. The company employs approximately 500 people and maintains a reputation for engineering excellence and product quality in the leisure cycling industry.